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Agent puts a twist on ‘Mean Tweets’ and ‘Bad Yelp Reviews’

Social media is the perfect medium for sharing information, exchanging meaningful dialogue and circulating a little self-promotion. The last of these three activities can be difficult to master; how can you break through the noise, be original, be relatable and properly toe the line between admirable confidence and downright arrogance? Some social media influencers turned to […]

Employee death prompts ‘Drive Focused’ campaign at NorthstarMLS

A year ago, MLS administrator Hubert “Hugh” Skanes-Cady died after a distracted driver rear-ended him while he was stopped on his motorcycle at a highway construction zone. He was 57. Hugh Skanes-Cady In his honor, Skanes-Cady’s employer, Minneapolis-based NorthstarMLS, created the “Drive Focused” campaign to bring attention to an issue that doesn’t always spring to […]

3 tips to sell homes faster — and for a higher price

Like many other industries, real estate is driven by the cardinal rule of the market: Buy low, sell high. We all know this. And lately there are a few ways to give your sales an extra edge that stands out and helps you sell homes faster. The first method involves advertising the smart features of […]

VC firm Fifth Wall Ventures launches real estate tech accelerator

Real estate tech startups have another accelerator to set their sights on — this one overseen by a venture capital firm that spoon-feeds business to its portfolio companies. Fifth Wall Ventures (Fifth Wall), a VC that’s raised $212 million to pour into real estate tech, has launched a program to foster “early stage, high potential” […]

Americans still believe in homeownership despite affordability concerns

Eighty-four percent of Americans believe purchasing a home is a good financial decision, but once again, concerns about affordability in the midst of rising home prices lurk in the background of many would-be buyers’ minds. According to the National Association of Realtors 2017 National Housing Pulse Survey, 60 percent of respondents said affordability and the rising […]

Trulia shares the biggest homeowner (and renter) regrets about choosing a home

Do you know if that buyer you helped find a house last year is really happy with her choice … or do you think she feels like she settled for less? According to “Real Estate Regrets: Recovery Edition”  — new research from real estate portal Trulia comparing a sentiment survey from 2013 with new data collected […]

Crazy Sh*t In Real Estate: When wire fraud strikes at closing

Reposted with permission — show notes and credits here. It’s extremely important for those in real estate to stay vigilant at all times, especially in this day and age where technological crimes are at their peak. Imagine the pain and heartbreak a real estate agent goes through when he tells his elderly clients they’re put […]

What should you do before starting a career in real estate?

You’ve decided to take the leap and become a real estate agent. Congratulations! You’ve taken the step of making a decision, but now it’s time to take action. Where do you start? As with any new business, new entrepreneurial effort or new job, preparation is key. This article outlines the four essentials for the pre-license […]

Is now the right time to start selling luxury real estate?

Americans today are feeling increasingly confident in the health of the economy. There is a consistent upswing in jobs, which are at a record high, and unemployment is down to a low rate. The positive upswing has also reached the housing market, which it’s safe to say, has skyrocketed back from the 2008 recession. Not only […]

A mind-blowing, simple way to start a prospecting conversation

As a real estate agent, you know you have to pick up the phone and call people to generate leads and respond to referrals and inquiries, right? The first words that come out of your mouth are crucial to your success with that call. Do you have the right language that opens doors or a […]

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