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The Inman Files: Bigger is better, just ask these 2 real estate billionaires

I’m working on a new weekly email featuring my thoughts on the industry and more. Check out last week’s here (“Homeselling’s like a ’60s skateboard — slow and about to change“). Send me feedback at brad@inman.com. And if you would like this in your inbox every Friday, sign up here: (function() { var qs,js,q,s,d=document, gi=d.getElementById, […]

Which of these grocery stores is best for real estate?

In July, the National Association of Realtors released its 2017 National Housing Pulse survey that revealed buyers are willing to break the bank in order to own a home, mainly because of the benefits of building equity and long-term wealth. So what should buyers consider when choosing a home that will yield the highest return on […]

Exclusive: Redfin’s master plan for DIY homebuying

Glenn Kelman In private presentations to investors, Redfin laid out its long-term and disruptive vision of using technology to help buyers take more control over their home purchase by deploying easy-to-use transaction tools. This strategy allows the company — whose market cap has jumped over $2 billion since it went public last week — to […]

Keller Williams reports almost 10% increase in Q2 closed transactions

“Not only are our agents outperforming the overall real estate industry, they’re shattering their own production records from a year ago.” That’s what Keller Williams CEO John Davis had to say about this quarter’s earning results, which the company shared with Inman (as a privately owned company, Keller Williams is not required to report its […]

Keller Williams announces phase-out of lead gen tool Team Leads

In 2015, Keller Williams acquired Team Leads, an Ontario, Canada-based platform that uses landing pages to capture leads and feed them into a lead management program that helps teams follow up with leads and turn them into transactions. Today, team leaders using the platform (now known as KW Team Leads) were informed that the company […]

Inside the mind of the modern homebuyer

The homebuyer’s journey is laden with obstacles. Credit issues, low inventory, unreasonable sellers and complicated inspections can all alter a homebuyer’s perception and taint the whole experience for some. For others, the process proves fairly breezy. The results of Experian’s 2017 Homebuyers Survey revealed that some potential buyers are steering away from homeownership due to […]

Re/Max’s profits rise on agent and housing market growth

A robust housing market and agent count growth nudged Re/Max’s profits higher in the second quarter compared to the previous year, the real estate franchisor reported. Re/Max posted net income of $7.5 million in the second quarter, up 8.2 percent year over year, as revenue rose by 12.5 percent to $48.8 million. Revenue growth was “primarily […]

3 next-level shifts that will power your real estate career

You’ve been in the industry a while, and you have a consistent business. Maybe making $250,000 annually was your goal when you first started, but now it’s second nature to you. Now you wonder, “How can I take it to the next level?” Here are three crucial shifts real estate agents need to embrace to […]

7 tips for crafting a real estate agent bio that will smoke the competition

With more than half of sellers finding their agent through referrals from family or friends, it can be tempting to ignore your agent bio and focus your marketing time elsewhere. But that would be a mistake. Buyers and sellers commonly consider multiple agents before settling on a choice, and they frequently use online resources to […]

5 real estate marketing habits we should have left in the ’90s

On Aug. 10, 1991, the World Wide Web went live. Now, more than 25 years later, it’s had a lasting impact on real estate, business and the world. Despite the fact that the internet has changed how the vast majority of consumers search for and hire people in service-related industries such as real estate, some […]

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