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Judge drops case against Zillow Zestimates

Zillow Group has emerged unscathed from a legal attack on the Zestimate. On Wednesday a judge threw out the lawsuit alleging that Zestimates constitute illegal appraisals and violate consumer protection laws, granting Zillow Group’s motion to dismiss. “We’re pleased the court has dismissed this,” Zillow spokeswoman Emily Heffter told Inman. “The Zestimate has proven itself […]

Existing-home sales dip for second month in a row

Existing-home sales have declined for the second consecutive month, thanks to continued inventory woes and lack of access to affordable housing. The National Association of Realtors’ (NAR) existing-home sales dipped 1.3 percent to a seasonally adjusted annual rate (SAAR) of 5.44 million in July — down from 5.51 million in June. This month’s sales pace is 2.1 […]

Nextdoor: Know your neighborhood

Watch Nextdoor founder and CEO Nirav Tolia explain how his platform elevates real estate agents’ visibility and the keys to leveraging the private social network’s recently announced new real estate section and ad product for agents…. Source: click here

Builders ditching granite and vinyl for mid-tier priced products

What do cast iron sinks, granite countertops and vinyl tile have to do with the current housing market? They’re either either too cheap or too expensive — and therefore at odds with the types of homes builders are building right now. According to Home Innovation Research Labs, builders are increasingly turning to mid-tier priced materials, […]

Get Facebook referrals without annoying your friends and followers

Save My Spot Did you know that, according to Forbes, 78% of salespeople who are active on social media outsell their peers? RE SocialBot is an easy-to-use marketing platform that posts custom content to your social media channels on your schedule to drive traffic to your personalized web page — keeping you top-of-mind within your […]

Generating referrals: How to build rapport with today’s buyers and sellers

It’s tempting, with all the technology layers between you and your prospects, to forget that behind every email, text message or Facebook post, is a human being — buyer or seller — with fears, desires, hopes and ambitions. Your CRM (customer relationship management) may be filled with hundreds of contacts, many of whom will not need […]

Want to build a brand in real estate? Do these 5 things

Your brand is your business in real estate. It’s everything including the way you carry yourself daily, your website, your closing and communication with a client after a sale. For new real estate agents and vets alike, developing and maintaining a brand can present challenges. The emerging social media platforms can become overwhelming keep up […]

What are the secrets of top selling agents? Q&A with author Joe Sesso

Most real estate agents are looking for the magic pill — the secret, the key, that one thing successful agents know — that could triple their business. Secrets of Top Selling Agents: The Keys to Real Estate Success Revealed, by Joe Sesso is a summary of all the magic pills agents have been looking for in […]

4 ways Russian luxury real estate investing is evolving

I had a meeting with a Russian. I admit it. In fact, I had several meetings with Russians. And the meetings have even occurred in Moscow! I thought that might get your attention. But please understand that there was nothing sneaky here, and you do not need to tell CNN. The reasons for my meetings […]

The real estate agent’s ultimate closing gift guide: 135+ ideas

You work with your real estate clients for months on end, and every conversation and appointment is an opportunity to learn. Their daughter loves dance class. Dad is a total movie buff. The most precious resource in this family isn’t money but time. They love anything lake-themed. These little slices of life shared between agent […]

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