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10 steps for making the most of your open house

Before the internet completely redefined the real estate market, open houses were one of the most effective ways to showcase a home. By using the following tactics, you can improve the effectiveness of your open house … Source: click here

ListFlash wants to give pre-market listings the eyeballs they deserve

In an effort to increase pre-market listing exposure for its customers, ZipLogix has introduced a new product called listFlash, which gives agents a way to rapidly distribute new listings to brokerage colleagues before they land on the multiple listing service (MLS). It’s a “coming soon” alert, in essence. Source: click here

5 new tax changes your investor clients will want to know

The new tax law or 2017 “Tax Cuts and Jobs Act” includes five changes that every real estate agent and broker should know for their serious real estate investor clients. Because real estate is all about building relationships, your education on these tax changes is a must for 2018 sales. And the more you know […]

Truth: Daily naps can change your life as an agent

“Cause Uptown Funk gon’ give it to you!” Ugh, it’s 4:50 a.m. — wake-up time. You’re probably thinking, “What if she falls back asleep?” Because the fear is real. But I know my weaknesses. I have four alarms set strategically with the final one at 6 a.m. that reads: “Making sure!” Source: click here

The Real Word: Zillow’s homebuying plan and NAR’s logo kerfuffle

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll tackle Zillow becoming an iBuyer, NAR’s logo kerfuffle and the value of a buyer’s agent. Source: click here

This week in RE: the NAR logo, Zillow’s iBuyer status and DocuSign’s IPO

After being off the grid last week, re-entering the real estate fray was a whiplash-inducing event for me. In this unofficial breakdown, you’ll get the scoop on NAR’s logo situation, Zillow’s status as an iBuyer, DocuSign’s IPO filing, online lead gen news and more. Source: click here

Dear real estate agents: Here’s the difference between relationships and leads

Something funny has been happening around the office, and maybe you’ve noticed it at your office as well. We’ll get a call from an agent who says his or her client is only available to see a listing at a certain time — say, 11:00 a.m the next day. A few minutes go by, and […]

5 old-fashioned prospecting strategies agents can bring into this century

When new technologies emerge, there’s a tendency to discard everything that came before, even if it previously worked well. When real estate agents utilize various ways to boost their referral numbers, they can take advantage of high-tech strategies without forgetting old-school methods. Source: click here

4 ways to showcase your luxury listings online

Luxury properties are hotter than ever in booming cities across the United States, and as billions of dollars in commercial developments begin to pop up, they attract high-end restaurants, modern attractions and other luxury conveniences. These amenities and cultural booms lure in potential buyers and eager millennials, which increases the demand for upscale housing. Source: […]

Hawaii real estate community rallies around victims of disastrous flooding

Hawaii Life broker-owner Matt Beall would be the first to say floods in Hawaii are nothing new. His company prepares for everything from tsunamis and terrorists attacks to North Korean missile launches and economic recessions. But after extremely heavy rainfall from a storm of close to 28 inches last weekend on the island of Kauai, […]

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