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Handwritten notes guaranteed to deliver: 3 experts share their secrets

You’ve heard about the power that a handwritten note holds for real estate agents — it’s an excellent way to build relationships and keep in touch with your sphere in a meaningful, personal way. And every time you sit down to start writing one, you feel … stuck. Or impatient. With the proliferation of smartphones […]

Las Vegas shooter reportedly a real estate investor

It’s been two days since the mass shooting at the country music Route 91 Harvest Festival in Las Vegas — the deadliest in American history to date — and many are trying to piece together the story of Stephen Paddock, the 64-year-old gunman who killed 59 people and wounded 500 others from the 32nd floor of […]

Real estate meets college at this fast-growing 100% commission brokerage

Every week top-producing agents, entrepreneurs, marketing gurus and technophiles infiltrate My Home Group across multiple locations, turning office spaces into classrooms and infusing the brokerage with a collegiate vibe. “Workshop Wednesdays” have become tradition at the second fastest-growing privately owned brokerage in the country and are a staple of the 100-percent commission, Scottsdale, Arizona-based firm’s […]

How I learned to stop chasing “hot” leads & work my database like a boss

Are you still using the top-down, hot lead, or funnel-based approaches to lead marketing? If you are, then you’re probably aware that 97 out of 100 leads are simply ignored because they’re just not ready to buy right now. Knowing that the average industry conversion rate for online leads hovers around 3%, why do agents […]

Think big, act small: The secret to explosive growth

Kymber Menkiti of the Menkiti Group took the Inman Connect stage less than two months after losing her mother — her strongest advocate and supporter — to leukemia. Watch Menkiti tell the story of how her mother’s support allowed her to pour herself into her business, and hear her share how the biggest goals can […]

3 ways to use emotional intelligence with sellers

After two days of studying the neighborhood, pouring over compareables and tailoring your listing presentation to this specific seller, you ring the doorbell. The butterflies are aflutter in your stomach, but you’re amped to show these sellers exactly why you’re the right real estate agent to handle one of the largest transactions of their lives. […]

Professionalism matters: Business isn’t casual in real estate

In the early weeks of my real estate career, my first broker gave me sage-like wisdom that I’ve never forgotten. I told him business was great and I loved looking at houses. He said: “Don’t love it too much — you don’t get paid for looking at houses, you get paid for selling them!” I […]

The not-so-secret playbook of today’s real estate team leaders

Almost a year ago, Vija Williams’s team had grown to 17 people and was starting to get attention. She was getting asked to speak at events and share the secrets of her success. As the team’s growth became public and inspiring to others, the team started to implode. Vija Williams One Monday, Williams went to […]

Electric cars are forcing real estate to change gears

Analysts predict that within a few years, electric cars will cost about the same or less than their gas-powered cousins, and electric vehicle (EV) sales are expected to surge. Though range could still be an issue for some drivers, EVs do have one major advantage: you can charge them at home. No more side trips […]

Alexa, what do Amazon’s new Echos mean for real estate?

The smart speaker market — think the Amazon Echo, Google Home and Apple’s upcoming Homepod — has exploded into becoming the next tech battleground, and real estate brokers and agents might want to pay attention. Because of the way that virtual personal assistant (or VPA)-enabled speakers have changed the way we interact with online services, […]

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