A Kentucky real estate brokerage swiftly severed ties with a Realtor on Friday after the woman posted racist comments on a Duke University Facebook page under a post welcoming incoming freshmen that included a photo featuring an ethnically diverse array of students. The comment by Realtor Julie Stratton Middleton, until Friday an independent contractor with […]
At Inman Disconnect, I attended the session on radical transparency. It was a fascinating discussion that explored a wide variety of issues related to what is the right amount of transparency that best serves the interests of all parties involved. Transparency touches every aspect of our industry at every level. Lack of transparency can breed […]
This Spring, Inman is obsessing over helping you to tune-up your listings business, with actionable insights, the best advice from top agents, and hundreds of helpful stories from all over the world. Interested in sharing your advice and insights with us? Reach out to me at matthew@inman.com. Don’t forget that we’ll also be focusing on how […]
As big companies and brands start moving the $80 billion they’re spending on TV commercials and print advertising over to where the eyeballs are (Facebook), ad costs are going to go up. In fact, ad costs are already going up; according to AdStage from 2016 to 2017 Facebook ad costs increased 171 percent (CPM: the […]
On March 23, Gov. Rick Scott of Florida signed a bill to keep the state on daylight savings time year-round. That means no more springing forward or falling back in the Sunshine State, as long as it passes through the United States Congress. Florida isn’t the first state to consider using daylight savings time year-round. […]
On the final day of Inman Disconnect, attendees came together to distill all of the conversations and debates over the course of the event into a series of actionable principles and to make a commitment to the real estate industry, real estate consumers and one another to act decisively to enact change. “We have talked […]
As the U.S. tax filing deadline creeps ever closer, real estate agents find themselves in a familiar position — figuring out how to pay as little tax as possible while staying off the radar of the ever-watchful IRS. To help agents successfully navigate this predicament and the fast-approaching April 17 tax-filing deadline, we compiled a […]
Marketing is core to what real estate agents do everyday, and something I’m intensely focused on as Compass’ chief creative officer. At Compass, I lead a nationwide team of more than 100 world-class marketing specialists, designers, producers and content experts tasked with helping our agents become the best marketers they can be. Real estate is […]
Community water systems must test and monitor drinking water supplies to ensure safe, clean and good-tasting water. But what happens once water hits neighborhoods and homes? The answer: It varies. Which is why homesellers, especially those in older homes, should test their water to ensure they support clean, healthy water. And their listing agents should […]
Trust is the foundation of any relationship, and when you’re in a relationship-based business like real estate, building trust is essential to your success. When your clients trust you, they’ll refer you to their family and friends. While there are many ways to build trust with a client, one of the best ways is to […]
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