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Zillow’s competitive advantage? ‘Sustained unprofitability’

Real estate analyst Mike DelPrete argued during an Inman Connect panel on Wednesday that “red is the new black.” Source: click here

6 tips for making live video a win on YouTube or Facebook

Live video through social media is a fairly new concept for many people — and an intimidating one at that. It’s best to plan ahead to ensure smooth delivery. Here are some tips from my experience to help you do just that. Source: click here

Command deftly delivers on Keller William’s commitment to technology

KW Command is impressive, a powerful recruiting carrot, and it proves without a doubt that the industry’s best route forward will be mapped from within. Source: click here

Clients planning a fall sale? 4 moves they should make now

Ensure that your clients make the most of their free time in the summer to complete the legwork that’s necessary before putting their houses on the market in the fall. Here’s where they should start. Source: click here

Did Realogy just create a new industry standard for closing gifts?

The final 15 minutes of ICLV’s CEO Connect was supposed to be a broad discussion about the country’s biggest companies — Facebook, Amazon and Google — and whether they would ever substantially enter the real estate business. That was, until this morning, when Amazon and Realogy announced a new lead generation and referral partnership.  Source: […]

‘Departmentalizing’ a brokerage can boost everyone’s productivity

“We build a foundation, a structure, that agents build their business on top of,” one real estate executive explained Tuesday during an Inman Connect Las Vegas panel. Source: click here

‘New Kids’ pitch the future of real estate

At a session called “New Kids on the Block,” company leaders offered their solutions to agent pain points, including ways to boost their reputation, collect more referrals, easily fix poor photos and get more clients. Source: click here

How to position yourself as a niche industry expert

Leaders from Compass, Quicken Loans, Qualia and Agentology talk about how to create a unique niche for your business at Inman Connect Las Vegas. Source: click here

Zillow’s president: Still room for brokerages in ‘more joyful’ vision

What does it take for a nearly $10 billion company to pivot its business model? Onstage in front of about 300 executives at ICLV’s CEO Connect, Zillow President Greg Schwartz said it takes courage, but spent more time explaining his company’s new business model. Source: click here

What you need to know to pick the brokerage that’s right for you

Christine Lee, CEO of Seize the Market, and Imran Poladi, a vice president at NextHome, Inc., share tips on finding the right brokerage. Source: click here

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