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Agents need to consider their vendors’ data protections

As agents move their work online and market themselves as digital service providers, they need to consider what happens to the data they share. Source: click here

For fresh marketing ideas, look beyond the real estate industry

Valentine’s Day reservations and salon blowout parties are just a few perks that can lead to new referrals, panelists at Inman Connect said Thursday. Source: click here

How to keep business humming — even during a market shift

Instead of fearing a changing landscape, experts say agents and brokers can find success during a shift by following these three steps. Source: click here

Sotheby’s International Realty snags 40-year Pacific Union vet

Sotheby’s International Realty has nabbed 40-year luxury real estate veteran and former Pacific Union International senior broker Steve Gothelf. Gothelf joined the brokerage’s 136-agent San Francisco office, five months after Compass announced its Pacific Union. Gothelf has closed more than $1 billion in sales and was the broker behind the $4.15 million sale of the “Mrs. Doubtfire” […]

Compass CEO calls for national multiple listing service

Sometime in the future, the real estate industry will whittle itself to just four brokerage models, said Robert Reffkin, CEO of Compass. Source: click here

10 tips to help your biz in 2019

There are plenty of ways technology can augment your business as a real estate agent. Wendy Forsythe, the chief operating officer of HomeSmart Real Estate, and Katie Ragusa, the vice president of product for TRIBUS, highlighted 10 tech trends for agents at Inman Connect in New York on Tuesday. Source: click here

How to generate leads like a pro

Does your lead generation plan need a refresh? Get inspiration on how to maintain and sustain your lead gen strategy from the pros at Inman Connect New York. Source: click here

How to foster and benefit from diversity in real estate

A quarter of those rookie Realtors identify as minorities. And given the increasingly diverse makeup of the home buying public, it’s more timely than ever for real estate agents to consider how to foster diversity in their ranks as well as how best to interact with diverse customers.  Source: click here

Want to start buying investment properties? Then get creative

Want to be a property owner? Think way outside the box, a panel of real estate investors told attendees Wednesday at Inman Connect New York. Source: click here

Virtual brokerages ‘will pull us all down’

Long & Foster CEO Jeff Detwiler is unhappy with the state of agent professionalism, training and supervision in the real estate industry. He put virtual brokerages in the crosshairs in conversation with David Charron, the president of MRIS Investors, at Inman Connect in New York City on Thursday. Source: click here

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