To reach some of its younger clientele and advertise its financing services, JPMorgan Chase has been setting up Pinterest boards of luxury homes. As first reported by the Real Deal, the bank’s new marketing campaign generates online Pinterest boards of dream houses for people who fill out a questionnaire about their renovation goals. The site, which […]
The U.S. Treasury Department is expanding previous regulations to more U.S. counties and lowering the sales price threshold for reporting. Source: click here
New residential home sales dropped 8.9 percent in October, falling to a new two-year low, according to a new residential sales report released Wednesday by the U.S. Census Bureau and the U.S. Department of Housing and Urban Development (HUD). Single-family home sales fell to a seasonally adjusted rate of 544,000 units — a 12 percent increase year-over-year. Nationwide, […]
If you want to boost your online marketing, start looking at the most exciting tool — live video. It works better than VR, especially when it comes to selling new houses or apartment developments, and it puts the agent back into the center of the transaction. Source: click here
Research shows that buyers want — and are willing to pay more for — smart-home features. Here are the top eight you should know inside and out. Source: click here
When it comes to for-sale-by-owner prospecting, there are two types of agents: the ones who will win the owners’ trust and list the home and the hundreds of others who will give up and move on. What do the winning agents do differently, and how can you pull it off? Here are some top strategies […]
Letting buyers move into a home prior to closing leaves you and them standing on shaky ground. If you’re not yet convinced, here are six nightmare scenarios that’ll have you saying, “no!” before the buyers finish asking. Source: click here
The Federal Housing Finance Agency gives 2019 homebuyers a break with a 6.9 percent increase in the max loan amount Fannie Mae and Freddie Mac can purchase. Homebuyers will be able to afford a little more house at a slightly cheaper rate next year thanks to the boost. Source: click here
One year after Elmer Alvarez returned a $10,000 check made out to a broker, the once-homeless man is on his way to becoming a Realtor himself. Last November, Alvarez found a $10,000 check on the streets of New Haven, Connecticut. It was made out to Roberta Hoskie, a Realtor and the founder of the local Outreach […]
Keller Williams has been crowned the top real estate agency for customer service in Newsweek’s new survey, America’s Best Customer Service 2019, while realtor.com beat Zillow for the top real estate database spot. The survey, which looked at how different retail, financial and real estate companies fared in terms of customer service reports, also gave high marks […]
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