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3 things you must know about every client you work with

Here are a few questions, not for you to ask your clients directly, but for you to figure out by going deeper with them. Consistent application of these questions will help your business thrive. Source: click here

Too many unused features on your CRM? Try Basesan

This platform was developed by the computer scientist-husband of an agent to strip down the CRM to its most important features. It’s the CRM for agents who don’t think they need a CRM. Source: click here

Battle of the sexes: Who wants to own a home more?

Here’s a peek at the latest research in gender and ownership value, renting and capitalism, consumer perceptions and millennial trends. Source: click here

The Real Word: Should New Yorkers gripe about Amazon’s HQ2?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week: New York residents aren’t happy about being selected for Amazon’s second headquarters. Is this a racket? Source: click here

How to market a listing from staging to social media

Regular Inman contributor Christy Murdock Edgar talks all things marketing with Interior Marketing Group (IMG) founder and CEO Cheryl Eisen in this q-and-a session that’s full of insights for agents and brokers. Source: click here

Quick and easy ways to winterize homes before they hit the market

Between holiday entertaining and plunging temperatures, energy bills inevitably go up in the winter. That’s the bad news. The good news is that the homebuying public is looking for energy efficiency. A few simple steps can help tighten up a home and showcase its best energy saving features. Samantha Strong, Broker/Owner of Metamorphosis in Minneapolis, […]

How to explain to sellers that the market is turning

Sales are down, prices are flat and real estate professionals across the U.S. are seeing signs of a housing market slowdown. But there’s one group that might not yet have gotten the memo: sellers. Source: click here

10 things real estate agents can be thankful for this year

At my brokerage, we asked our agents to list 100 things they’re grateful for. Here are 10 of the universal themes from those agent- and staff-created lists, compiled together to remind us all what we can be thankful for this holiday season.  Source: click here

The ultimate checklist for staging on a budget

If you have no budget but need to get the staging done, employ this handy to-do list, and you won’t have to worry about forgetting anything. Source: click here

Is Luxury Presence the website advantage you need to win more high-end listings?

The luxe property website firm provides top agents with gleaming, head-turning websites designed specifically to give the confidentiality required to pitch $25 million listings. Source: click here

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