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Fighting back: Educate your audience, and use the best tech to stay ahead

How are real estate broker-owners responding, adapting or changing? Here’s what Austin-based Ryan Rodenbeck, founder and owner of Spyglass Realty and Investments, is doing. Source: click here

Has the ‘Tinder effect’ taken the romance out of homebuying?

The “Tinder effect” — the advent of “swiping right” to find a match or “swiping left” to reject it on a split-second first impression — has created an environment that can lead buyers to overlook important intangibles that only come with visiting a home in the flesh. Source: click here

Redfin unveils new estimate tool for off-market homes

Redfin is giving homeowners a chance to estimate their property’s value before it hits the market — while potentially buttressing its own iBuyer platform. Source: click here

Purplebricks launches in the Sunshine State with 2 locations

Purplebricks is bringing its flat-fee model to the Sunshine State. The U.K.-founded real estate brokerage — which charges sellers a $3,600 fee per listing — officially launched Tuesday in Orlando and Tampa, as the company celebrates one year of operating in the United States. Source: click here

Home price growth slows to 6% in July

Annual home price growth was 6 percent in July, according to the latest S&P CoreLogic Case-Shiller National Home Price NSA Index, released Tuesday. While that would seem to bode well for homeowners, annual appreciation actually was higher the month before, at 6.2 percent. That means price growth is indeed slowing, as observed yesterday by Redfin. S&P Dow […]

MoxiWorks blasts Compass for agent productivity claims

MoxiWorks, an open real estate tech platform funded by two of the top three regional brands in the country, took a jab at Compass, claiming its agents report a 16 percent decline in productivity when they move to the national brokerage.  Source: click here

Lesson Learned: Success is inevitable if you’re following your passion

In this weekly column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week, Nest Seekers broker Johnny Mansilla shares his thoughts on having an open mind and an open heart throughout the transaction. Source: click here

Win all of your listing appointments without breaking your budget

While Compass, Keller Williams, Redfin and the rest are duking it out for the best tech, what can a single agent do to beat the competition on listing appointments? Spend about $50 a month on technology that’ll win sellers over. Source: click here

What every team lead really needs

The team model is one of the most powerful ways to do business in real estate, and for good reason. Real estate agents have to wear many hats (three guesses which my favorite is — see my profile photo), and not every agent is good at every aspect of the business. Teams free up individuals […]

The biggest missed opportunity for growth

For new brokerages, some investments seem more exciting than others. Your new logo. Business cards. Your web site. But don’t forget about the back office software that will power your whole operation. The back office platform you choose can make or break your brokerage in different ways. A cloud solution such as broker.EZ, powered by […]

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