Real estate marketing was brought to new heights last year, and I was so impressed with the creativity happening out there! With home inventory still very low in many markets, the battle over available listings was fierce, and I don’t see that changing in 2018. As real estate professionals, we must continue bring our “A-game” to […]
What happens when Redfin and Keller Williams get married and have a baby? Movoto. Movoto has launched a new brokerage that is uniquely positioned to become one of the industry’s most dominant players and, in the process, upset almost everyone’s applecart. Now you’re probably asking, “What is Movoto?” — never heard of it, right? Like […]
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Enthusem is a direct mail marketing solution that includes hyper-personalized messaging and rapid turnaround. Platforms: Browser; iOS app Ideal for: All agents, teams and brokerages; brokers actively recruiting Top selling points Direct mail tied to online […]
Does the thought of spending an hour calling prospects send a chill down your spine? Does dialing that next number feel like a chore, knowing you might get hung up on? Do you have fear of the phone? I hear it all day long in coaching sessions, “Tom, I know I should prospect more, but […]
Katie Lance today announced a preferred supplier agreement with Berkshire Hathaway HomeServices (BHHS), where she’ll provide social media strategy training through her #GetSocialSmart Academy. The Academy, which was launched in June 2016, includes a library of 75 training videos, downloadable materials and access to an exclusive Facebook group as well as Lance’s signature six-week #GetSocialSmart coaching […]
We’ll add more market news briefs throughout the day. Check back to read the latest. Most recent market news Monday, February 19 Bankrate mortgage rates The 30-year fixed mortgage rate on Bankrate.com is currently 4.30 percent. The 15-year fixed mortgage rate is currently 3.69 percent. Source: Bankrate Source: click here
Owners of starter homes are gaining more equity than owners of luxury homes thanks to the intense demand for affordable properties, says a new Zillow report. Over the past year, starter homes gained 8.5 percent in value while luxury homes only gained 3.6 percent in value. Over the past five years, owners of starter homes […]
The January 2018 joint report by the U.S. Census Bureau and the U.S. Department of Housing and Urban Development on new residential construction offers some good news for the inventory-deprived housing market. Privately-owned housing starts made solid gains in January with 9.7 percent growth month-over-month, and 7.3 percent growth year-over-year, to a seasonally adjusted rate […]
Lynn Johnson of Be Home Realty is many things. A daughter, a fiancé, a Realtor and — very importantly — a carpool parent. Watch Johnson on the Inman Connect New York stage as she explains how she’s harnessed the power of social media and human connection to create a loyal following for her down-to-earth, unintentionally comical video series, “The […]
Jim Weix, a South Florida Realtor, recalled a period at the peak of the housing bubble more than a decade ago when even the man mowing his lawn was scouting six-figure real estate deals. “The guy that cuts my grass, he came by one day and he said, ‘Hey Jim, I’ve got this really hot […]
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