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Broker Public Portal gaining steam since Homesnap deal

Since its inception in 2015, the Broker Public Portal (BPP) has received its fair share of criticism from those who wondered if the broker/multiple listing service-led venture would have the chutzpah and the technology to truly challenge consumer-facing home search giants like Zillow and realtor.com. Now, a year after solidifying a 50-50 ownership deal with real […]

How indies can recruit top agents from ‘big box’ brokers

NEW YORK — Ontario real estate broker Paul Fitzpatrick came to Inman Connect New York with a problem: As an indie broker, how could he recruit experienced agents away from the “big box” brokerages? “They’re afraid to leave that brand name for someone that doesn’t have that national name recognition,” said Fitzpatrick, speaking from the […]

How an agent is using her Asian roots to serve international buyers

It’s been under six months since Lake Oswego, Oregon-based agent Josephine Tang broke into real estate, but she’s already making a name for herself at Cascade Sotheby’s International Realty (Cascade SIR). As the very first recruit on Cascade SIR’s Asia desk — a unit of indie brokers fluent in the foreign languages, logistics and customs […]

Decoding the broker/MLS cold war on consolidation

Why is the MLS so misunderstood? This timely question was posed by FBS CEO Michael Wurzer (provider of FlexMLS software), regarding the highly publicized MLS 2018 panel at the California Association of Realtors’ annual meetings this month. The C.A.R. event put our industry’s dysfunctional consolidation discussion between brokers and MLSs in the spotlight. It also shed light […]

This book wants to help you unlock the power of Snapchat

Chelsea Peitz is brave. She started using Snapchat in May 2016 when it was barely on most real estate marketers’ radar, and within 18 months she became a Snapchat influencer in the real estate community. And then when Instagram started copying Snapchat’s most attractive features and Snapchat’s future started looking bleak, Peitz wrote a book […]

5 simple social media contests that’ll boost engagement this spring

Competition in the real estate industry is stiff. It requires marketing strategies that are high-quality and unique. The spring season presents the perfect time for real estate agents to reach more prospective clients. Here are a few pre-spring season social media contest ideas for real estate agents. 1. Facebook, Instagram and Snapchat comment giveaways These […]

How to develop the habits of highly successful agents

Shon Kokoszka helps average real estate agents develop the habits of highly successful people; that’s his job and his passion. Shon Kokoszka Over time, the average agents he coaches turn good practices into good habits. Soon after, they’re making more sales and more money than ever. Is that surprising? Kokoszka doesn’t think so. In fact, […]

10 cities where you can live by the beach for a bargain

SmartAsset, a fintech company that offers personal finance advice, recently published its “Most Affordable Beach Towns” list, which named the top 10 towns where buyers can get white sand, beachfront views and temperate weather all without breaking the bank. Buyers trudging through the snow wishing for warmer days might consider relocating to one of these beach towns […]

Tech Connect: 9 startups to watch out for this year

NEW YORK — Nine startups stood on stage at Inman Connect New York’s Tech Connect on Tuesday to introduce themselves — and what they have to offer — to an audience of potential clients. “These niches almost shouldn’t be called niches because they’re larger than almost any other industry out there,” moderator and Roofstock CEO […]

Rapper Young Thug claims real estate developer sold him defective home

In April 2017, real estate developer Heritage Select Homes (HSH) sued Atlanta-based rapper Young Thug, whose real name is Jeffery Lamar Williams, for failing to pay the $2.2 million owed on his $2,475,000 mansion located in the city’s luxurious Buckhead neighborhood. According to the Atlanta Journal Constitution, Williams signed a “balloon promissory note” on the home, […]

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