Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. MyReelty is a video and visual creative services marketplace for real estate agents. Platforms: Browser-based Ideal for: Any size agency; agents seeking affordable video marketing services Top selling points Highly competitive prices Easy to hire, manage […]
Many in real estate likely read with satisfaction Teke Wiggins’s story about Xome being placed on the auction block. Another real estate start-up bites the dust — the latest in a long line of them. By extension, that means the traditional brokerage model persists. And that traditional real estate remains to be alive and well. In […]
Do you prefer a one-hour or traditional open house? Byron Lazine and Tim Bray tackle when it’s appropriate to do both in this video. A one-hour open house creates a sense of urgency. More people will be there in a shorter time span, therefore, the house will look like it has more interest. It also […]
Whether it’s a long vacation, a journey to find oneself or growing a family, real estate agents often take long breaks from the business. Peter Lorimer of PLG Estates shares his top four tips for getting back in the game. When you come back, it might feel like the machinery has ground to a halt. […]
What do you do when the House Financial Services Committee is working on seven bills that reauthorize and tweak the National Flood Insurance Program (NFIP) — and you agree with six of the seven? If you’re the National Association of Realtors (NAR), you put together a letter outlining exactly where the legislation hits the mark […]
The National Association of Realtors (NAR) Pending Home Sales Index (PHSI) is down for the third consecutive month due to continued inventory shortages and surging home prices. May’s PHSI, which is based on contract signings, dipped to 108.5, a 1.7 percentage point drop from April’s downwardly revised 109.4. NAR chief economist Lawrence Yun says low […]
The same search engine optimization tool used by Zillow, realtor.com and other aggregators is now being used by a major producer of virtual tours to allow agents to once again deliver homes for sale directly to would-be buyers. The tool is called “structured data,” and it allows the likes of Zillow, ListHub and others to […]
Getting clients into a newly built home can be thrilling, but there are things you, and they, need to know ahead of time to help them have the best experience possible. You’ll be able to help clients move into their house feeling confident that you’ve done everything to ensure it will be a home by […]
With properties selling like hotcakes, one out of three recent homebuyers made an offer on a home without seeing it in person, according to a new survey from high-tech brokerage Redfin. The finding underscores how leveraging new marketing technology and serving up as much property data and imagery as possible can benefit agents while marking […]
Do you need permission to make fun of listing photos on the internet? That question has real estate pros divided and may lead real estate giant Zillow Group into yet another legal battle over listing photo copyrights. This week, Zillow Group, a company whose market cap currently stands at $8.9 billion, sent a cease-and-desist letter […]
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