When it comes to social media, it’s a bit of a jungle out there. To help new agents suss out what’s crucial, here are the top three platforms and some tips for how to make it all work with your marketing plan. Source: click here
NRT CEO Ryan Gorman is heads down, using big data to figure out how to get out from under commercial leases, reducing the biggest expense of most broker-owners: office space provided to house weak agents. Realogy is also shedding more and more poor performing agents, I am told — something most brokers are afraid to […]
In college, Opendoor CEO Eric Wu was an enterprising, if geeky, young man. He used money from a scholarship at the University of Arizona to build a small rental empire during the housing boom, he revealed in a new CNBC profile. The article underlined his tech and property management expertise while offering some insight into how […]
The Los Feliz mansion, where cardiologist Harold Perelson once killed his wife with a hammer in 1959, is up for sale for $3.5 million. Source: click here
The big residential brokerage franchisors and holding companies filed a motion on May 17 to dismiss the class action lawsuit filed by homeseller Christopher Moehrl seeking to upend the traditional commission structure in the real estate industry. Source: click here
Six months after Amazon said it would build a major office in Arlington County, Virginia, home prices in the area have risen by $110,000. Source: click here
To offer your clients the most valuable service, you have to learn everything your prospects might want to know about your new market. If you find yourself starting over, here are some tips to make it a little bit easier. Source: click here
Other than that narrow exception that agents make for first-time homebuyers, agents don’t think of clients as having specialized needs that require customized solutions. Instead, agents provide a cookie-cutter approach to standardized service with the same scripts, the same materials, the same programs. That needs to change. Here’s how. Source: click here
In case you missed it, when the National Association of Realtors announced that President Donald Trump would speak at NAR Midyear, trolling from both sides of the aisle ensued. Here’s why it’s not only unprofessional, but also against the Code of Ethics. Source: click here
The team in Scottsdale had been working on realtor.com’s lead generation and marketing products, which are geared toward real estate agents. Now, all those sales efforts at realtor.com will be consolidated into an office in Westlake Village, California, about 37 miles northwest of downtown Los Angeles. Source: click here
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