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WATCH: A blueprint for your social media spend in 2019

They say that pictures are worth a thousand words. Did you know that one minute of video content is worth 1.8 billion words. In a lively, spirited and frankly funny discussion, Marki Lemons-Ryhal, of Marki Lemons Unlimited, talks about everything social media and how to make it work for you. Source: click here

Remine raises $30M Series A, tees up to launch ‘MLS 2.0’

Remine, a real estate data and analytics company known for its ability to predict which homes are “likely to sell,” has raised $30 million for ambitions that go way beyond lead prospecting. Source: click here

Mortgage software company Ellie Mae to be acquired for $3.7B

Mortgage software giant Ellie Mae is going private. The publicly traded company announced Tuesday that it would be acquired by private equity firm Thoma Bravo, LLC for $3.7 billion. Ellie Mae, founded in 1997, processes 35 percent of all mortgage applications in the U.S., according to Banking Tech. The deal is expected to close in the second […]

WATCH: What’s the antidote to a shifting market? Next-level service

From planning engagements to creating supper clubs, Jena Turner, owner of Found Realty, and Mable Ivory, associate broker with Engel & Völkers, join moderator Katie Kossev onstage at Inman Connect New York to talk about how to make customer service white-glove for every single client. Source: click here

HomeLight’s new app will let agents present iBuyer offers

HomeLight is launching a new tool called Simple Sale, available first as a website and later as a mobile app for agents, that acts as a kind of clearing house for various iBuyers. Source: click here

WATCH: How to overcome discounter objections and keep your commission

Carolyn and Paul Zweben, of Douglas Elliman Real Estate, want their full commissions — every time. They sat down with Joe Rand onstage at Inman Connect New York to discuss defending their paycheck and shared their top tactics for overcoming commission objections.  Source: click here

Housing Affordability Index falls

Housing affordability continues to fall, according to the National Association of Realtors’ Housing Affordability Index, released on Tuesday. Nationwide, the average price of a single-family home fell modestly to $256,400 in December, from $259,900 in November, while rising to $261,600 in 2018, up from $248,800. The adjustment brought the Affordability Index to 147.6 points in December and 155.2 […]

Inventory up as metro sales slow

Inventory is up and prices climbed more slowly in metro areas in the fourth quarter of 2018, according to data from the National Association of Realtors released Tuesday. The median existing single-family home price, meanwhile, climbed 4 percent year-over-year to $257,600. “Home prices continued to rise in the vast majority of markets but with inventory steadily […]

Lesson Learned: Don’t be afraid to be different

In this Monday column, Christy Murdock Edgar asks agents across the nation to share the lessons they’ve learned during their time in the industry. This week, founder and CEO of Global Property Systems (GPS) Vanessa Saunders. Source: click here

5 tips for getting your listing Instagram-ready

Instagram is king in some of the hottest markets — some would say it’s a gateway to the millennial buyer (with older and younger generations joining each day). Here are five easy ways to make your next listing Instagram-ready and capitalize on the attention it deserves. Source: click here

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