Low inventory has been a major limiting factor in real estate markets across the U.S. for months. In fact, real estate agents listed low inventory as the No. 1 challenge they face in a March NAR survey. In light of this, we at Discover Publications interviewed three successful top producers in low inventory markets to […]
Russ Cofano has resigned from his position as president and general counsel at eXp World Holdings, operator of real estate brokerage eXp Realty. Russ Cofano Cofano, an industry veteran of more than 25 years, joined eXp in June 2016 as chief strategy officer and general counsel. In September 2016 he was promoted to the position […]
Successful agents know real estate is, and always will be, a relationship business. But it’s also true that technology is fundamentally changing how we build and leverage that trust — after all, we now routinely ride in strangers’ cars and stay in strangers’ homes on vacation because we trust the reviews of other strangers. Referrals […]
Six months ago, I made the claim that 2017 is the year of the broker, the year that brokerages must stand up to the threat of alt-brokerages and disintermediating tech companies. The chief way they can do this is through nurturing and protecting their most important asset — buyer data. The culmination of this story […]
In 2010, Brad Inman asked Inman readers about their vision for what real estate would be like in 2020. Here are five predictions that I made about the future of real estate based on what I had learned at Inman Connect 2010. How close are we to my crystal ball’s vision in 2017? Let’s find out. […]
What makes a premium or luxury brand? What are the elements that make you think quality, style and upscale when you look at a product, a website or a logo? Is it the colors? Is it the font? Is it the location? All of these elements can play a part in conveying the idea of luxury to […]
About six years ago, I attended a three-day conference where publisher of Success Magazine Darren Hardy delivered an unforgettable keynote address. Everything he said resonated with me, but what stuck out most was when he asked: “Who do you have to become to get what you want?” Personal development guru Les Brown put it differently when […]
Want to make sure your listing stands out on the market but not sure how? Many real estate agents and their sellers are investing in listing videos to showcase the key features of the property. These videos can engage your audience in a visually compelling way. Here are five of my favorite real estate listing […]
So many real estate agents are completely rudderless. They get an idea and just go with it. In this video, Gary Gold breaks down the three questions agents should ask to position themselves for success. 1. What is the business you want? It all starts with an idea. Identify the idea, whatever it might be. […]
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Zavvie is an online publishing platform for real estate agents aimed at becoming local experts. Platforms: Browser; iOS companion app Ideal for: Teams and agents wanting to win local markets; agents needing to bolster social content. […]
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