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7 marketing strategies to help first-year agents stand out

As a brand new real estate agent, you’re learning a lot at a fast pace. It can be tough to nail down exactly what you need to do and what you should let go until you get a little more experience. To help you sift through the many strategies you’ll see, we’ve narrowed down a […]

Sotheby’s International Realty launches virtual staging AR app

On Tuesday Sotheby’s International Realty (SIR) launched Curate, a mobile augmented reality (AR) app built with ARCore, Google’s AR software platform, and powered by virtual staging technology platform Rooomy. John Passerini, global vice president of interactive marketing at SIR, said Sotheby’s was the first real estate brand to launch and implement a virtual staging AR app, […]

Why millennials don’t have to define the success of your real estate business

Before taking my current position, I spent my nights and weekends teaching pre-licensing class to aspiring real estate agents. It always struck me as noteworthy how many in my classes were not fresh out of high school or even college. Most of my students were in their 30s, 40s and 50s, with real estate being […]

5 ways to become your sphere’s go-to real estate agent

One of the best ways to generate new business, consistent business and repeat business is staying top-of-mind with your sphere of influence (SOI). These are the people who know you, trust you and can vouch for your work ethic and abilities to get things done. Your sphere is highly valuable to the growth of your […]

7 deadly sins to avoid in the age of disruption

It has always intrigued me that regardless of market conditions, company profile or geographic location, the vast majority of industry professionals remain confident about the business. That “genetic optimism” has propelled our industry through up-and-down market cycles and continues to attract hardworking entrepreneurs who see the enormous potential the housing market represents. Increasingly, though, I […]

Spring Forward: Kendyl Young’s secrets to winning listings

This Spring, Inman is obsessing over helping you to tune-up your listings business, with actionable insights, the best advice from top agents, and hundreds of helpful stories from all over the world. Interested in sharing your advice and insights with us? Reach out to me at matthew@inman.com. Don’t forget that we’ll also be focusing on […]

Real estate daily market update: March 21, 2018

 We’ll add more market news briefs throughout the day. Check back to read the latest. Most recent market news Wednesday, March 21 Mortgage Bankers Association’s (MBA) Weekly Mortgage Applications Survey The Market Composite Index, a measure of mortgage loan application volume, decreased 1.1 percent on a seasonally adjusted basis from one week earlier. On an […]

Skyrocketing home prices are driving up homelessness rate, study finds

As home prices continue to ascend, many aspiring buyers are priced out of homeownership — or as one study found, priced out of having a home at all. The DataFace, a San Francisco-based data agency, combed through the pages of the U.S. Department of Housing and Urban Development’s (HUD) latest Annual Homeless Assessment Report (AHAR) and found […]

Bombing suspect dead, Austin real estate community remains vigilant

After a combined effort of police and FBI resources rivaling those of the manhunt for the 2013 Boston Marathon bomber, a SWAT team on Wednesday, March 21, converged on the car of the lead suspect behind the serial bombings that killed two people, injured four more, and have terrorized Austin for the past three weeks. […]

Real estate agent hosting open house robbed at gunpoint in San Francisco

For many real estate agents, open houses remain an integral part of day-to-day business and their overall success in this industry. But as one San Francisco agent discovered firsthand over the weekend, open houses also leave agents vulnerable to criminals who see these marketing events as opportune moments to prey on unsuspecting victims. According to […]

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