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Philips debuts first outdoor Hue smart lights

Lights that turn on from the command of your phone — or your voice — are the next big thing in the growing world of home automation. Philips Hue, a popular smart lighting system from the Dutch technology and healthcare giant that can be controlled through both phones and one’s voice, is being expanded to […] says inventory shortage driving up home prices, mortgage payments

This spring, people hoping to buy a home may be faced with a double whammy of rising house prices and growing mortgage payments. The average price of a home for sale on has gone up by nearly 10 percent between 2017 and 2018, as a new report by News Corp.’s portal website indicates. At […]

Homesnap debuts Google ads for real estate agents

Thousands of real estate agents rely on Homesnap, a home shopping app and the public face of the real estate industry’s Broker Public Portal national MLS website, to advertise their listings online. The real estate tech platform and mobile app that shares information about homes with consumers and helps agents find leads is adding a new feature — […]

Where NAR spends its multimillions in lobbying

In November 2017, the National Association of Realtors announced it is considering increasing its political advocacy spending by $30 million annually, i.e. $25 per member. That increase, from about $48 million to about $78 million per year, may mean a dues hike for NAR’s 1.3 million members, unless the nation’s largest real estate trade group […]

Zillow Group stock surges to record $10.5B market cap

Following a strong fourth quarter in which Zillow Group posted a record $1 billion in annual revenue, the Seattle-based real estate tech company continues to soar on Wall Street, surging 10 points since March 1 and tallying a $10.5 billion market cap for the first time since going public. The forward momentum, which culminated Tuesday […]

How real estate pros can help investor clients fine-tune their strategies

Are your clients struggling with their investment strategies? You can reinforce your value by helping them. After all, they don’t have the breadth of experience you do, and your wisdom will be graciously welcomed. For those who flip houses, a great rehab and plenty of showings is great, but it doesn’t guarantee a successful sale […]

How brokerages can address sexual harassment in the office

The statistics are disturbing. Anywhere between 25 percent and up to 85 percent of women report having experienced some form of sexual harassment in the workplace, according to a 2016 study on workplace harassment by the U.S. Equal Employment Opportunity Commission (EEOC). Even if we take the conservative end of this vast range, that’s one […]

3 questions to spark instant rapport at every first client meeting

Although there are countless ways to build and maintain rapport with clients, establishing trust is an essential part of each rapport-building strategy. By asking potential clients the right questions, you can accomplish this quickly and with relative ease. Learning which questions to ask is an excellent way to increase your success rate with new clients. […]

How to stake your claim on more real estate listings

When you have listings, you have something to advertise, something to promote and something to prospect around. Throwing open houses gives you a reason to meet the neighbors and tap into your database, not to mention countless social media posts, excellent video content and fresh blog material. Having listings also gives you an opportunity to […]

How to accomplish big things in real estate by focusing on 1% gains

Have you ever wondered what lands some people at the top of their industry? In real estate, why do some agents find huge success while others, despite working just as hard, fall short? We’ve all heard about the importance of goal setting, managing our time better, thinking positive, dressing for success and being professional. Albeit […]

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