Every luxury real estate agent wants his or her marketing to bring results and yield a return on investment. Obviously, agents don’t want to waste money on unsuccessful marketing. Effective techniques will lead to the desired outcome. Lead generation The goal of lead generation for luxury real estate agents is to identify interest in their services — […]
We’ll add more market news briefs throughout the day. Check back to read the latest. National Association of Realtors’ Existing-Home Sales for January 2017: Total existing-home sales expanded 3.3 percent to a seasonally adjusted annual rate of 5.69 million in January from an upwardly revised 5.51 million in December 2016. This is 3.8 percent higher than […]
Are “passive-aggressive hashtags” or “Alex Perriello‘s morning routine” the future of real estate? And what would you rather give your clients for a closing gift: Leigh Brown‘s potty mouth or Brad Inman’s priceless collection of bolos? These are the questions that Andrew Flachner and his RealScout team mulled over during a company happy hour as an answer […]
Credit markets remain bolted to a narrow range, and although stocks have burbled upward there is little action there, either — low volatility everywhere.One theory holds that markets don’t care about the peculiar onset of the Trump administration, the Trump Rally holding, and the economy doing pretty well, upshifting last summer close to 2.5 percent […]
Mike Schneider at First, Jonathan Aizen at Amitree and Charles Williams at Buyside discussed how their products support agents (with no intention of disintermediation) with Katie Maxwell at Inman Connect New York this year…. Source: click here
As part of her 10 Questions podcast series, F.C. Tucker broker Angela Raab interviews Patti Mahoney, a top producer in Noblesville, Indiana, who dives into her systems and philosophies for success. Patti Mahoney “Money will never replace hard work,” Mahoney says, sharing where she will (and won’t) spend her money. One area that’s not on her to-do […]
Josh HarleyFathom Realty founder and CEO, Joshua Harley, doesn’t like to use the term “100-percent commission brokerage” to describe his fast-growing firm because these companies have reputations as simply “license warehouses,” he says.He prefers to describe Fathom, which started in Dallas-Fort Worth in 2010, as a full-service brokerage that offers the industry’s best commission plans. The […]
StreetEasy — the New York City listing portal that Zillow Group bought for $50 million — will soon tack the same ads for buyer’s agents that appear on Zillow and Trulia onto StreetEasy listings as well.On March 1, Zillow Group will roll exposure on StreetEasy listings into its Premier Agent ad product, which at the moment, only offers exposure […]
Aaron Wittenstein sometimes cuts his commission by a quarter or more if a seller client brings an unrepresented buyer to the closing table.“The way that I look at it is they should be compensated as the buyer’s agent because they did their job,” said the White Plains, New York-based Realtor.Aaron WittensteinWittenstein doesn’t have to split his commission with […]
First-time homebuyers often look for easy ways to alleviate the sticker shock of buying an apartment or townhouse, especially in New York City. Manhattan and the surrounding boroughs are notorious for their expensive real estate, leading first-time buyers to slash costs whenever possible. A common misconception is that buyers will save money by making an […]
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