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Luxury listings will now follow you around the web

It used to be a little bit creepy, but now it’s just the way the internet works: You go online, search for something like shoes or a blender or the lawnmower with the most customer reviews, and then immediately start seeing ads for that same product all over the internet. And now, that same targeted […]

WATCH: Justifying your commission through your value proposition

Will you lower your commission? Do I really need a real estate agent? Find out the most diplomatic and convincing responses to these and a number of other cringe-worthy questions that get thrown at you day after day. Source: click here

WATCH: What should be in your marketing toolbox?

What are people really using when it comes to marketing essentials like photo sourcing, editing, Instagram tools and apps? What do these things cost, and what are the advantages? Source: click here

WATCH: The state of the traditional business model

Hear from Spruce Holdings’ Patrick Burns and Qualia’s Nate Baker on disrupting the traditional business model of the real estate transaction onstage at Inman Connect New York. Source: click here

12 tips you should give to all first-time sellers

A lot has been written about how to prep first-time buyers, but when it comes to giving sellers advice, not so much. In addition to the usual home-prep and for-sale advice, here are 12 tips for first-time sellers that’ll help quell their fears. Source: click here

WATCH: What we learned at Indie Connect

Indie brokers Vanessa Bergmark, Red Oak Realty; Amy Bayer, Porchlight; and Mike Schneider, First, join together onstage to discuss the most important takeaways from Inman Connect New York’s Indie Broker Connect.  Source: click here

How to earn every buyer’s loyalty in 3 steps

Buyers can be tricky, and getting them to make a commitment to you can be even trickier. We all know the key to a lasting real estate career is buyer loyalty, but are you effectively achieving this? Here are three things you should be doing to earn their loyalty from the get-go. Source: click here

The Real Word: What happens to agents using Contactually?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll take a look at the Compass acquisition of popular real estate customer relationship management platform Contactually. Source: click here

Is Washington ruining it for real estate?

The perceived headwinds in the housing market aren’t the rising interest rates or supply and demand — they are our politicians. Everything starts with perception, and politicians have encouraged the fear that has crept into our mindset. Here’s what Washington has done to our industry and why we will survive it. Source: click here

Zillow, Realogy support bill for LGBTQ protections in housing

Zillow and Realogy joined 159 other businesses to announce their support their support of a new bill expressly banning discrimination by businesses on the basis of sexual orientation and gender identity, the Equality Act, ahead of its expected re-introduction into Congress next week. The Equality Act would add non-discrimination protections for LGBTQ individuals into the nation’s civil rights […]

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