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Student debt isn’t the only thing holding buyers back

Student debt isn’t the only thing holding back home sales, which reached a six-year low in December and have been on a steady decline since 2004. Source: click here

The Inman Weekender: Compass pumps the brakes

  From Inman Connect New York This Week Compass pumps the brakes: No new markets in 2019BY PATRICK KEARNS | JAN 29 Compass CEO calls for national multiple listing serviceBY PATRICK KEARNS | JAN 31 ‘Real estate agents need to calm down’ and do their jobs: Ryan SerhantBY DANI VANDERBOEGH | JAN 30 The Agency […]

The Real Word: Is tech the lead gen differentiator?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week: why technology is never the solution.  Source: click here

What you need to know about platforms — and why they matter

Keller Williams Director of Innovation Adi Pavlovic spoke Thursday at Inman Connect, explaining what a platform is and why it matters for real estate pros. Source: click here

Quicken Loans siblings drop rocket from brand logos

Quicken Loans is dropping the familiar rocket out of its logo for its portfolio of online mortgage and home search brands.  Source: click here

Agents need to consider their vendors’ data protections

As agents move their work online and market themselves as digital service providers, they need to consider what happens to the data they share. Source: click here

8 steps for crafting a solid real estate marketing plan

As a real estate agent, how you sell yourself often directly translates into how many homes you sell. Here are ICNY speakers’ top tips on how agents can upgrade their marketing game. Source: click here

Inman Connect New York: Ambassador Video Recap

Inman Connect New York is a week-long event bringing together more than 4,000 top-producing agents and brokers, CEOs of leading real estate franchises, MLS and association leaders, tech entrepreneurs and marketing executives, to network, make deals and explore the newest technology. It’s where the industry comes to learn about, embrace and leverage the change that […]

Opendoor’s ‘nightmare’: KW agents backed by their own iBuyer

In a presentation at Inman Connect, real estate consultant Mike DelPrete said Opendoor’s “nightmare scenario” is 160,000 Keller Williams agents “in people’s living rooms and kitchens waving around an iBuyer brochure and saying, ‘We do that, too.’” Source: click here

The key to building a personal brand from scratch

These days, it can be hard to build a consistent brand whether you’re a large corporation or a single broker, as we’ve seen from companies struggling to offer coherent messages of social and political activism. A panel of experts tackled strategies at Inman Connect New York 2019 on Thursday. Source: click here

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