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The top listing presentation mistakes (and how to avoid them)

Packed with gems, Inman’s Special Report on listing presentation success provided a roadmap to winning over more sellers. Alongside examples of what real estate agents should do to improve their odds, respondents weighed in on the flip-side: those dreaded mistakes that can result in lost deals. Read the Special Report What made the top of the […]

6 steps to begin taking advantage of automation now

Automation is supposed to be a great new tool to help agents, but, let’s admit it, getting started is tough. The dream shines on the horizon, just within grasp, where agents’ most repetitive tasks disappear from to-do lists. However, day after day, automation remains on their to-do list. While every day for real estate agents […]

Realtor gracefully guides ill, elderly client back to family

The elderly man’s worldly belongings, laid out neatly on a sofa in his almost-empty house, were a heart-rending sight for Charlotte, North Carolina, Realtor/broker Lynne Cosper-Lainis. She took in the quilt his mother had made for him, a slender wardrobe of clothing desperately in need of a wash. He was down to one pair of […]

5 technologies for today’s smart real estate agent

In 2016, real estate technology companies raised a record breaking $3 billion across 209 deals; to put this in perspective, that is 10 times the funding we saw only four years ago, and the numbers keep growing. Our main goal is to look at the technology landscape today and focus on key emerging trends we […]

Big data takes over real estate: The best tech for attracting buyers and satisfying sellers

Big data is everywhere. It’s constantly at our fingertips thanks to our ever-present smartphones and tablets. Data helps us understand our customers and the real estate market like never before. It’s time for real estate agents to start applying the insights big data provides to enhance business, attract more buyers and sellers and generate more […]

The week in industry hires and promotions: May 8-12, 2017

Who got hired or promoted this week? Here’s our weekly rundown. This week’s new hires The MLSListings Board of Directors named strategy consultant and national industry speaker Rob Hahn as its at-large director. This position is designed to bring new thought and broad perspective to the governing body of MLSListings. Hahn will begin his term […]

The week in real estate industry deals: May 8-12, 2017

While real estate agents chase leads and close deals on houses, there’s another level of deal-making that takes place within the real estate industry: mergers, acquisitions, integrations and partnerships. We’ll be recapping every week’s noteworthy deals that didn’t make it into print (and some that did) for your perusal. This week’s deals May 9 RealtyeVest […]

How one broker held a 14-home open house extravaganza — and sold 3 homes as a result

When listing agents are considering potential economies of scale in their business, leveraging open houses probably isn’t the first or most obvious thing to do. But it worked so well for Green Lion Realty’s Mary Shannon Moore (who also runs the Out of the Box Owl real estate marketing group on Facebook) that Moore is […]

CFPB investigates Zillow’s co-marketing program: What agents should know

Any mystery about whether Zillow Group was under federal investigation for potential anti-kickback violations cleared up last week when the company itself came clean. At the very end of its earnings call remarks, the real estate giant announced that for the last two years, the CFPB has been investigating its co-marketing program for compliance with […]

The top 5 states for working moms in 2017

According to the Bureau of Labor Statistics, women make up almost half of the workforce, but they only made 83 percent of what their male counterparts made — and the gap only grows when other factors, such as race, are considered. The gender pay gap hinders some single women from becoming homeowners despite their strong and consistent interest […]

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