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4 mistakes to avoid when helping Chinese buyers find a home for sale

Stories about Chinese buyers who are house hunting in the U.S. are common. The Chinese are the largest group of foreign buyers in the U.S., and they continue to grow in importance. Both residential and commercial agents are working diligently on ways to be in front of this group. But what are some of the […]

Houston homebuilders enter challenging times, but are still optimistic

Houston should remain the nation’s leading homebuilding metro in 2016 despite a slowdown in single-family home starts. Scott Davis, director of Metrostudy’s Houston region, recently dubbed 2016 as the “most challenging environment” for Houston homebuilders in the last several years, pointing to affordability as the primary issue. A recent MetroStudy report showed that the slowdown […]

Luxury listing: Lush Arthur Rutenberg home in Marsh Landing

This five-bedroom, five-bath Arthur Rutenberg home in Marsh Landing has ultimate curb appeal with a circular driveway, barrel tile roof and four-car garage. The home boasts water to golf views and a 100-foot dock with access to the Intracoastal Waterway. It also features a gourmet kitchen with an extended center island, quartz countertops, a five-burner gas cook top, […]

Moving company™s annual survey says relocators still go West, South the most

Americans continue to pack up and head West and South. That’s a simple summary of results of annual survey conducted by people who know this country’s moving habits. The recently released United Van Lines’ 39th Annual National Movers Study tracks the moving company’s state-to-state customer migration patterns over the past year. For 2015, the study […]

December 2015 industry partnerships and developments

Who joined forces in the real estate industry in December to help agents up their game, and who’s rolling out new products? Here’s our rundown, in chronological order. December 1 Long & Foster Real Estate announced that it has opened an annex office in Avalon, New Jersey. Select Group Real Estate Services has merged with two […]

1 billion Uber rides — who will be the first real estate disrupter to close 100,000 home sales?

After testing its ridesharing service in New York City with only three cars, Uber officially launched in San Francisco on July 5, 2010. On the last day of 2015, it celebrated its one billionth trip. Mind-boggling. But consider: One billion represents a small fraction of all personal trips on buses, trains, cabs, private autos, shared rides, […]

9 elements of an exceptional logo

Whether you hire a marketing agency, freelance talent or design in-house, it’s crucial to have a clear understanding of what makes a logo OK versus extraordinary. A logo is the first impression prospects get of your company, and it represents the most excellent source of sustained recognizability for your brand. The importance of a brilliant […]

Why do agents neglect tech solutions designed to help them?

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Last week’s article about ZipTours, a service that provides lockbox access for buyers to tour listings without an agent physically present, stirred up quite the debate about the role of agents in today’s quickly evolving industry. Combing […]

Erica Simpson: ‘The box is nowhere in sight’

Inman is interviewing independent brokers. Here’s Erica Simpson, broker-in-charge at Erica Homes. Why do you stay independent when there are so many great franchises to join? Our business model is quite different. We don’t just train. We add the application piece of the training. Real-life situations, live training calls and more. When did you decide to […]

How to tap into the next big buyer wave — ‘boomers’

Read, “How to tap into the next big ‘boomer’ wave: Part 1.” As the boomers face “empty-nest syndrome” and retirement, they’re shedding their big family houses for a low-maintenance, lock-and-leave lifestyle, often in a warmer climate. Tapping into this trend can provide you with a lucrative business niche for many years to come. What will […]

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