It’s been nearly a month since two real estate consulting and data firms — Real Trends and T3 Sixty — each released their own rankings of the top brokerages in the U.S. But the battle between them is showing no signs of letting up. Steve Murray, president and editor of Real Trends | Credit: Real […]
Total Expert, a company that specializes in marketing software for the banking industry, announced a new tool today that will let users draw on data to create custom marketing campaigns for individuals throughout their lives and as they reach a stage of considering homeownership. Journey Creator, as the tool is called, is designed to let […]
Selling a home lately hasn’t been as big of a financial boon as it once was, according to the Q1 2019 U.S. Home Sales Report from Attom Data Solutions, released today. Homeowners who sold their home in Q1 2019 experienced an average price gain of $57,500 since purchase — a $2,500 quarter-over-quarter decline from Q4 2018 and […]
Whether you are showing a seasonal rental or staging a new listing, bringing the freshness of spring to your listing’s design is a sure way to create excitement. We reached out to Interior Marketing Group (IMG) Founder and CEO Cheryl Eisen and Co-Staging Director Christina Slater for some advice on perking up home interiors for […]
Today’s up-and-coming homebuying generations, from the Millennials to Gen Z, are all about personalized service. It’s no secret; they expect it at every turn, and that includes their real estate transactions. This expectation has led to the rise of niche marketing, a strategy that relies on low-budget techniques like word-of-mouth marketing, referrals, and deliberately–placed ads. It […]
For years, our industry has fervently debated who really pays the commission — the buyer or the seller. This debate turned up at the final session of Inman Disconnect, where one attendee argued that it’s the buyers who actually pay the commission because it’s embedded in the purchase price. Here’s why this argument is wrong. […]
Counselor Realty isn’t a true cooperative, but it operates a lot like one. Almost 100 of the company’s agents are shareholder-partners, and they love it. Here, Andy Barns and Nick Dreher, the company’s CEO and director of growth, respectively, share more about this unusual brokerage model. Source: click here
Toronto-based Constellation Real Estate Group has added another star to its portfolio of SaaS (software as a service) companies for real estate. The company on Tuesday announced it would be acquiring TORCHx, a cloud-based marketing solutions company from Web.com for an undisclosed sum. Constellation owns a dozen brands that offer real estate software services, including […]
Bigger. Better. Bolder. Join over 4,000 of real estate’s brightest stars at the Aria Resort for a week of engaging sessions, inspiring speakers and A+ networking. Click here to secure your spot — tickets won’t last & prices go up soon. Act now! Thinking about bringing your team? You may qualify for special group perks! […]
U.S. home prices rose a modest 0.5 percent from January to February, according to the Federal Housing Finance Agency (FHFA) monthly House Price Index (HPI). The HPI is also up 4.9 percent in year-over-year. The HPI is FHFA’s “weighted, repeat-sales index, meaning that it measures average price changes in repeat sales or refinancings on the same […]
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