Compass CEO Robert Reffkin believes the real estate industry is experiencing a “Netflix versus Blockbuster moment,” and he wants his company to emerge as a one-stop shop that provides all services associated with moving. Reffkin outlined his vision for Compass during an interview this month with Bloomberg, saying that his goal is “to realize the greatest […]
Zillow on Friday filed two lawsuits against Compass, alleging the tech-enabled brokerage poached its employees as part of an effort to steal its intellectual property. The suits were filed in Washington state and in federal court, respectively, and argue that Compass lured away three Zillow employees who had signed contracts with non-disclosure and non-compete clauses. […]
The best way to attract seller leads is to create quality information that will help them and position you as the local expert. Here are 50 blog post ideas aimed at attracting sellers. You only need to write them once, but you can repurpose them throughout your career. Source: click here
DashCMA quickly performs robust comparative market analyses for real estate agents. The CMA visualizes data to better communicate home values to clients and uses metrics that many others don’t. Source: click here
There is increasing buzz around lawsuits against social media platforms, real estate agents and brokers over “scammy” and “spammy” lead generation activities. Some of these problems come from real estate professionals who don’t fully understand digital marketing practices and technology. Here are eight easy rules for agents who want to stay out of the fray. […]
While attending the real estate licensing program, I learned an insane statistic: About 90 percent of real estate agents leave after five years. How do you prevent falling prey to the five-year itch? Actively continue your education through these three avenues. Source: click here
Zillow’s cut the ribbon Wednesday on a new Southwest hub that will serve as the operations center for its year-old Zillow Offers platform. Source: click here
Coldwell Banker Bain announced on Wednesday a full organizational change to support its agents with new technology, marketing and branding. The change taking place at Coldwell Banker’s largest affiliate is being dubbed, “Coldwell Banker Bain Unleashed.” “At its core Unleashed is a major operational shift change that implements a new staffing structure and an enhancement […]
The question has prompted a debate — including in a recent Facebook post with hundreds of comments — over how to safely welcome strangers into a property. Source: click here
The federal government released a set of regulations Wednesday that are meant to stimulate investment in businesses and real estate projects in financially distressed areas. The regulations are meant to clarify rules governing “opportunity zones,” or 8,700 low-income areas that are scattered across the country. The program works by giving people tax breaks when they […]
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