As a broker or marketer, you’ve invested hundreds of hours and countless dollars carefully designing your brand’s story. You have a plan for every brand channel that allows you to communicate directly with consumers—from TV spots to your website. What if I told you that you may not be optimizing another just-as-powerful brand channel to […]
As real estate professionals in the ultra-competitive Austin, Texas market, we know a strong online presence is critical today. But no matter how ubiquitous digital solutions become, we can never forget that this is a relationship-based industry. Being able to focus on digital trends while maintaining a personal touch is key to building long-lasting client […]
Qualia, a title software provider, is opening its digital closing services to real estate agents and has launched a tracking feature that tells consumers exactly where they are in the escrow process. The new features allow real estate agents to invite their clients to close transactions using Qualia’s software. In an exclusive interview with Inman, […]
Small, sleek and very loud, Katana attaches to a smartphone to audibly alert bystanders and communicate with a 24/7 safety center. Source: click here
Speaking onstage at Inman Connect, two industry leaders advocated a “global” approach to the operation of multiple listing services. Source: click here
Real estate public relations startup Lion & Orb is teaming up with real estate marketing firm Luxury Presence to give clients an even stronger digital footprint. Source: click here
At the Inman Connect New York 2019 conference, Realogy CEO Ryan Schneider and Compass CEO Robert Reffkin took to the stage to discuss their differing visions for the residential real estate market going forward. Source: click here
Given how many tech-focused real estate companies are launching and debuting new features and business models, agents on the ground don’t need to worry about innovating themselves, right? Wrong. Source: click here
Sometimes, we experience chapters in our early years that turn out to be extremely transformative and beneficial for getting us through situations later in life. Horizon Realty Group COO Jeffrey Michael can attest to this as his time as a plumber’s apprentice taught him lessons he uses today in real estate. Here is his story. […]
Want to know how you can win real estate listings when competing with agents who have years of experience over you? John Newman, team leader of The Newman Group, shares three specific strategies used by his millennial-only team time and again to win listings when competing with Maryland’s most experienced real estate professionals. Source: click […]
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