Since its inception in 2015, the Broker Public Portal (BPP) has received its fair share of criticism from those who wondered if the broker/multiple listing service-led venture would have the chutzpah and the technology to truly challenge consumer-facing home search giants like Zillow and realtor.com. Now, a year after solidifying a 50-50 ownership deal with real […]
NEW YORK — Ontario real estate broker Paul Fitzpatrick came to Inman Connect New York with a problem: As an indie broker, how could he recruit experienced agents away from the “big box” brokerages? “They’re afraid to leave that brand name for someone that doesn’t have that national name recognition,” said Fitzpatrick, speaking from the […]
It’s been under six months since Lake Oswego, Oregon-based agent Josephine Tang broke into real estate, but she’s already making a name for herself at Cascade Sotheby’s International Realty (Cascade SIR). As the very first recruit on Cascade SIR’s Asia desk — a unit of indie brokers fluent in the foreign languages, logistics and customs […]
Why is the MLS so misunderstood? This timely question was posed by FBS CEO Michael Wurzer (provider of FlexMLS software), regarding the highly publicized MLS 2018 panel at the California Association of Realtors’ annual meetings this month. The C.A.R. event put our industry’s dysfunctional consolidation discussion between brokers and MLSs in the spotlight. It also shed light […]
Competition in the real estate industry is stiff. It requires marketing strategies that are high-quality and unique. The spring season presents the perfect time for real estate agents to reach more prospective clients. Here are a few pre-spring season social media contest ideas for real estate agents. 1. Facebook, Instagram and Snapchat comment giveaways These […]
Chelsea Peitz is brave. She started using Snapchat in May 2016 when it was barely on most real estate marketers’ radar, and within 18 months she became a Snapchat influencer in the real estate community. And then when Instagram started copying Snapchat’s most attractive features and Snapchat’s future started looking bleak, Peitz wrote a book […]
Shon Kokoszka helps average real estate agents develop the habits of highly successful people; that’s his job and his passion. Shon Kokoszka Over time, the average agents he coaches turn good practices into good habits. Soon after, they’re making more sales and more money than ever. Is that surprising? Kokoszka doesn’t think so. In fact, […]
NEW YORK — The right apps can make life a lot easier for anyone, but especially real estate agents who are always on the go while juggling texts, calls and emails from clients. Kristi Kennelly, a speaker with realtor.com operator Move, shared her favorite apps for agents during Inman Connect New York’s Agent Connect on […]
NEW YORK — Starting a family real estate team probably wasn’t what Kenny Blumstein had in mind when he told his wife Meris to get a job. But a family business is what they ended up with many years later. Meris Blumstein The family shared their story and some practical tips for agents at their […]
Showing management company ShowingTime has launched MarketView Broker, a new tool for real estate brokers who want to more easily analyze their local markets and identify opportunities for growth. The analytic tool, a browser-based application, lets brokers know their market share, and that of their competitors. Users can research new neighborhoods they might be thinking […]
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