Good leads are the oxygen of residential real estate. In this article, we want to reveal some out-of-the-box lead generation strategies to drive your real estate listings forward. Use floor plans on your listings Increase the engagement to your listings with floor plans. According to Zillow, a floor plan is the 2nd most important feature […]
Marketing and paid advertising are the traditional tools agents reach for when promoting a new listing. But the possibilities presented by public relations — for the right property with the right story — are impressive. Principal Broker Scott Carvill of Carvill Sotheby’s International Realty, on the island of Oahu in Hawaii, has first-hand experience in […]
One of the best parts about choosing a career in real estate is the opportunity to use the work I do every day to affect real and lasting change in my community. As a top agent in Cincinnati, my business goals are tied to my community goals. I always felt strongly about fair housing and […]
If you stay in real estate long enough, you’ll come across your fair share of the quirky and the outright bizarre — from the Manhattan mansion whose owners include five sovereign nations to the California “flyer bandit” whose cult sent him to collect as many home flyers as possible. We thought we would share 12 […]
Voice recognition technology and a new generation of wearables will transform the way we buy and sell property. Source: click here
“We are playing dominoes when the new world’s playing 3D chess,” write the authors of a new MLS Roundtable white paper that was released on Monday. Source: click here
San Francisco is the American city most at risk of seeing a housing crash in the coming months while Toronto tops the list of at-risk cities in all of North America. According to a new UBS Global Real Estate Bubble Index study, seven cities in North America are at a high risk of seeing a […]
Slightly more than six weeks after originally filing its S-1 document with the U.S. Securities and Exchange Commission, WeWork parent company The We Company officially announced it’s delaying its initial public offering (IPO) and withdrawing the filing. The document revealed the company lost $1.9 billion last year, while posting revenue of $1.8 billion. “We have […]
Tis’ the season for ghosts, ghouls, goblins, and it seems there’s no one who loves the Halloween season more than Lansing-based agent James Pyle, whose listing photos went viral on Zillow and other social media sites over the weekend. At first glance, the photos for the 108-year-old, two-story home look typical — golden hour lighting […]
Think you can keep doing business the same old way? Chicago’s Dave Nimick says you need to update your game to keep your business growing. Source: click here
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