Today is Bob Goldberg’s first day as CEO of the National Association of Realtors, and he wants the trade group’s 1.2 million members to know his tenure is not going to mean business as usual. In public statements so far, as well as a video published today, both NAR and Goldberg seem acutely aware of […]
Reposted with permission — show notes and credits here. Managing the relationship between developers and agents is critical. In this episode, Leigh Brown’s guest, Gary Balanoff, talks about the time an indecisive couple asked him to see more than 80 homes before making a decision that would cost him his commission and a little bit […]
How do you communicate with people when it comes to FSBOs? Why is it so crucial that you don’t make the seller feel like they are wrong? In this clip, you’ll learn about Tom Miller’s FSBO strategy and why it’s so successful. “Never make them wrong. The client isn’t wrong to sell their home; it’s their […]
Video can elevate your branding, spark conversations and even generate new business. It’s no longer the future of real estate marketing. It’s how people today are consuming information, and it’s quickly becoming the preferred form of content. If your goal this year was to capitalize on the power of video, then you might have started […]
The listing presentation was going well. The sellers loved my approach to property prep. They were pleased with the marketing plan and advertising collateral. Just as I was getting ready to have them sign the listing agreement, they said, “About the price … we want to ‘test the market.’” The concept of “testing the market” […]
You probably have a business plan, but do you have a personal development plan? Your business plan has a capacity — you. The only way that you can increase sales and grow your business to new levels is to focus on developing yourself personally and professionally. Spend time focused on growth, and watch everything in […]
You could say Elliot Machado is the champion of Brickell, his chosen real estate market and a bustling urban neighborhood in Miami. A financial district of the city, Brickell is home to a number of banks and high-profile company offices including Facebook, Spotify and Expedia in its downtown location. Elliot Machado The One Sotheby’s International […]
In July, Juwai released a study that predicted 2017 Chinese residential real estate investment would drop from its 2016 peak of $101.4 billion to $80 billion for a number of reasons, including Chinese restrictions on the transfer of capital overseas, foreign buyer restrictions and taxes in some key markets, and gloomy forecasts about the Chinese economy […]
Some big New York City brokerages have made good on their threat to stop sending listings to StreetEasy and Zillow Group websites if Zillow Group did not agree to certain licensing terms. This means a swath of Big Apple for-sale sale inventory won’t appear on StreetEasy and other Zillow Group sites and marks a full-scale […]
Selling a home surrounded by controversy is no easy task. The luxury property formerly owned by the late New England Patriots’ football tight end Aaron Hernandez is no exception. After a $1.3 million offer fell through, the North Attleborough, Massachusetts, mansion is back on the market as of last week. According to the Boston Globe, […]
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