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Re/Max refreshes logos: ‘It’s a brand evolution, not a brand revolution’

You know the look you have when your hairdresser subtly updates your ‘do? Still like yourself — only a little bit fresher? Today, some people might be looking at Re/Max and wondering what’s different about the behemoth real estate brand. It’s this: Co-CEOs Dave Liniger and Adam Contos revealed a “refreshed” branding family at the annual Re/Max Broker Owner […]

Realtors stand against hate in Charlottesville aftermath

This week, just two blocks from where several hundred white nationalists and supremacists recently shook the city of Charlottesville, Virginia, and the entire nation to its core, team members at real estate brokerage Nest Realty will meet to brainstorm what they can do to make a difference. Their conversation will center on fundraising plans and […]

Inman reader poll: Do you approve or disapprove of President Trump’s performance?

One year ago, we asked Inman readers who they supported in the presidential election. Approximately 47 percent of respondents said they planned to vote for Donald Trump. We want to take your pulse again. Let us know your current opinion with this one-question poll: (Can’t see the survey embedded below? Click to open it in […]

Double your business with smart online lead conversion

Reeling in leads is no mean feat, but there are certain things you can do to improve conversion rates, such as calling leads within 30 seconds, sending video messages and following up relentlessly. Watch Realtor Rachel Adams, broker-owner Jesse Zagorsky and Homecity Real Estate CEO Keith Dunham reveal more tips for doubling your business with […]

EMoov, a UK hybrid real estate brokerage, nabs $12M in funding

EMoov, a UK hybrid real estate brokerage, has raised an additional 9 million pounds ($11.6 million) in funding, with plans to boost its technology and marketing. It’s one of several tech-powered, low-fee brokerages that has been making inroads in a country where the typical commission is around 1.5 percent. EMoov competitor Purplebricks, which has a […]

Not for the faint of heart: Tales from the landlord trenches

Every landlord has tales to tell about the trials and tribulations of owning rental property. Here are a few of mine. The Flood The house was between tenants when an upstairs water pipe burst. The water cascaded down, down, down, into the crawl space. After filling that area, it spilled out into the yard, creating […]

How to boost your lead nurturing with targeted blog content

Every successful real estate agent will tell you that nurturing a healthy pipeline of people who can lead to your next closing is crucial for survival in this business. But creating value during the nurturing process can be a huge challenge. That’s where blogging comes in. If you already have a blog, you may be […]

How to avoid cultural gift-giving faux pas that can cost you clients

Gift giving can be a great way to show your appreciation to clients; it sends a positive message and builds better relationships to encourage further business. Well, it usually does. In certain cultures, a poorly chosen gift is often more than just a disappointment — it can be a blatant sign of disrespect. So, if […]

How to ruin your buyer’s agent reputation in 5 easy steps

Almost all real estate agents belong to at least one Facebook group where a few times a week, a listing agent is so hopping mad he or she has to vent or his or her head might actually explode. I’ve been there. I get it. I fully admit there have been times where I wondered […]

How do you stack up online? Find out with these 4 free tools

The majority of real estate agents I meet have no idea if their online efforts are paying off at all. They are told they need to have a Facebook page, that SEO is important and that they should be sending out a regular email newsletter to stay top-of-mind with clients. This can all be overwhelming […]

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