If you want to boost your online marketing, start looking at the most exciting tool — live video. It works better than VR, especially when it comes to selling new houses or apartment developments, and it puts the agent back into the center of the transaction. Source: click here
Research shows that buyers want — and are willing to pay more for — smart-home features. Here are the top eight you should know inside and out. Source: click here
When it comes to for-sale-by-owner prospecting, there are two types of agents: the ones who will win the owners’ trust and list the home and the hundreds of others who will give up and move on. What do the winning agents do differently, and how can you pull it off? Here are some top strategies […]
Letting buyers move into a home prior to closing leaves you and them standing on shaky ground. If you’re not yet convinced, here are six nightmare scenarios that’ll have you saying, “no!” before the buyers finish asking. Source: click here
A tech startup is trying to make it easier to invest in privately held real estate companies, and it’s using one of the buzziest technologies in the market: blockchain. Source: click here
Home price gains slowed to 5.5 percent in September, year-over-year, according to the latest S&P CoreLogic Case-Shiller National Index. Year-over-year growth was down from 5.7 percent last month and the second time in 12 months price gains fell under 6 percent. Credit: Case-Shiller “Supply and demand are falling into balance in the housing market,” said Ralph […]
A decision announced by Zillow to reinstate unvetted leads to its Premier Agent platform has divided agents, some of whom say conversion rates were too low. Source: click here
Over the years, the transcontinental gifting elf Kris Kringle a.k.a. Santa Claus has gotten an intimate peek at all of our homes, but we’ve all been left to wonder what his North Pole abode really looks like. Well, lucky for us, Old Saint Nick decided to give Zillow an exclusive “peek” at his 25-acre estate, which is […]
Keller Williams has been crowned the top real estate agency for customer service in Newsweek’s new survey, America’s Best Customer Service 2019, while realtor.com beat Zillow for the top real estate database spot. The survey, which looked at how different retail, financial and real estate companies fared in terms of customer service reports, also gave high marks […]
The Federal Housing Finance Agency gives 2019 homebuyers a break with a 6.9 percent increase in the max loan amount Fannie Mae and Freddie Mac can purchase. Homebuyers will be able to afford a little more house at a slightly cheaper rate next year thanks to the boost. Source: click here
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