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3 digital marketing tips for getting your own real estate leads

Using digital marketing tips for real estate is easier than you might think. In this guide, you’ll learn exactly what to do. Source: click here

Need help increasing your real estate sales? Try exercising

Have you recently started slipping, dropping deals or becoming more irritable with your colleagues and clients. Are you unable to concentrate or cope with stress at work? The cause of your malaise might be something quite simple — lack of exercise. Source: click here

How to be on point with your luxury client experience

The key to giving luxury clientele what they want is knowing what they are looking for in a real estate agent as well as getting ahead of their expectations. Here’s what you should know. Source: click here

LGBT+ couples are buying houses like never before, report finds

Despite a long history of housing discrimination and being shunned by homesellers, more LGBT+ couples are buying homes, according to real estate agents surveyed by The National Association of Gay and Lesbian Real Estate Professionals (NAGLREP). The nonprofit organization, which was founded in 2007 to advocate for the rights of LGBT+ homebuyers and real estate professionals, […]

How has agent safety changed since Beverly Carter’s death?

Four years ago this month, Arkansas real estate agent Beverly Carter was brutally murdered while showing a home to a deranged killer masquerading as a potential homebuyer. Her death sparked an industry-wide conversation about agent safety, pushing agents, brokers, and other real estate professionals to come up with solutions. Her family made agent safety a personal […]

‘It’s like buying a first-class ticket’: Opendoor’s acquisition of Open Listings met with mixed reaction

News that Opendoor, the San Francisco-based iBuyer, acquired discount brokerage Open Listings was met with concern and cautious optimism as some agents called the move a “wake-up call.” Source: click here

Keller Williams partnership aims to create an AI ‘factory’ for its Kelle virtual assistant

The partnership with software company CognitiveScale will allow Keller Williams to speed its development of new “skills” for its agent-facing mobile assistant Kelle. Source: click here

Mortgage fraud risk is at its highest level since the recession

Mortgage fraud risk rose to its highest post-recession level, climbing 12.4 percent year-over-year in the second quarter of 2018, according to the latest CoreLogic Mortgage Application Fraud Risk Index from real estate data and analytics company CoreLogic. An estimated one in 109 applications contained indications of fraud, partially due to rising home prices, according to […]

Zillow breaks into lead referral business

The new pilot program, which launches in Florida under Premier Broker, will allow brokerages to generate leads with no upfront costs. Source: click here

Realogy makes exec shifts: new Coldwell Banker COO and NRT marketing lead

Liz Gehringer, a member of Realogy’s leadership team since 2006, was named today as the new Chief Operating Officer at Coldwell Banker Real Estate. Source: click here

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