Facebook ads can be a potent source of homebuyer and seller leads, and Realtors will go to great lengths and creative means to scoop them. PropertySimple is one of the latest marketing products designed to help real estate agents tap the social media site — and others — for business. The startup recently raised $3 million in funding from investors including Magma Partners, […]
Your story is the locus around which all your marketing efforts spin — and master storyteller (and marketer) Kindra Hall is just one of many experts poised to help you launch your real estate marketing to new heights at the Marketing Intensive Track, part of the programming at Inman Connect San Francisco, running August 7 […]
We’ll add more market news briefs throughout the day. Check back to read the latest. News from this week Monday, May 15 NAHB (National Association of Home Builders) Housing Market Index Builder confidence in the market for newly-built single-family homes rose two points in May to a level of 70 on the National Association of […]
How do you build and grow your business in a down market? What can you learn from the people who are succeeding in your field? Top 3 expert tips for getting the business you want Figure out what you really enjoy about real estate, and look for ways to outsource everything else. Know your hourly worth, and look […]
The immense growth in the use of mobile technology, specifically consumer-facing real estate technology, means change for Realtors when it comes to communication, research and reporting for mobile-first clients. A recent data report by analytics firm Flurry revealed that the average U.S. smartphone user spends five hours per day on a mobile device, a 20 […]
Reposted with permission from Matt Bonelli. So many real estate agents want more business. You may be thinking about that right now, too. The problem is that everyone is looking for the silver bullet or the next new thing that will funnel in the highest quality leads. The reality is that there is plenty of […]
Are you getting leads from your real estate website? According to the National Association of Realtors Annual Profile of Buyers & Sellers, only 4 percent of sellers found their agent through the agent’s website. That could be due to a variety of reasons, from poor search engine optimization (SEO), which enables the agent’s website to […]
Coldwell Banker has appointed vice president of brand management David Marine as the new senior vice president of marketing. In his new role, Marine will oversee the real estate brand’s complete marketing efforts, including advertising, media, public relations, product development, promotions and marketing communications. “Since joining Coldwell Banker more than a decade ago, David has […]
Claudia Hartley works from home as a knitted textile designer. But if she were employed outside her house, she’d “have no trouble at all” making her small flat in Brighton, England, work. “It’s just important to be a bit more selective” about items she wants versus those she needs. The size of her micro apartment? […]
Talk about being at the forefront of new technologies — today’s guest was working to develop e-commerce in the mid-1990s, streaming video in 1998, and consolidating MLS data in 2000. //www.inman.com/wp-content/uploads/2017/05/Listing-Bits-Joel.mp3 Joel MacIntosh is the CEO of WolfNet Technologies, a real estate tech pioneer offering highly configurable IDX and VOW property search applications, MLS data […]
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