Everyone has a vision of their dream home. It could be a high-rise condo overlooking the Golden Gate Bridge, a chic three-story brownstone in Brooklyn, a quaint shotgun house in New Orleans, an art deco masterpiece in Miami or a ranch deep in the heart of Texas. No matter what your dream home is, just remember […]
President Trump and the Democrats may reach agreement on one initiative soon: Spending a trillion bucks on infrastructure.Since it will be a bipartisan deal, let’s be fair: The Democrats’ fixation on an infrastructure splurge is just as mistaken.So, what’s wrong with a big effort to repair our visibly tired roads, bridges, airports, to install world-class […]
When it comes to marketing opportunities real estate agents, tools abound. An effective marketing campaign will not only generate more leads but also showcase your personal brand in front of potential prospects.Here, we cover a list of the five most effective tools that you can use as a real estate agent. Each one has a specific role […]
I was a registered investment adviser (financial planner) before coming into real estate. I knew my product — mutual funds and stocks — inside and out. But in real estate, it’s a little different — your product is not necessarily the house. It’s you. Chris Lazarus is the principal broker and COO of Sellect Realty. […]
Are you just starting out in real estate and looking for the best ways to let prospective clients know that you’re in the business?Thanks to Facebook and other social media platforms, not only is it easier than ever to connect with your sphere of influence (SOI), but it is also just as easy to get […]
As a kid from the ’70s, I always remember hard-fought games of “Simon Says” during rainy recess days at Dorothy Moody Elementary School. By following Simon, you stayed in the game. If Simon didn’t say to do it, and you did it anyway, you were out — and your chances of winning a piece of […]
You invested all that time and energy in helping a couple find a house to buy — only to learn that their loan application was rejected because they had bad credit, which they had no idea of because they had a preapproval; but since then, their identity was stolen. There goes your commission. It’s not […]
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe.Contactually, a popular CRM and lead cultivation suite, has launched a new team management feature. The software historically was designed for single-agent and brokerage use.Teams are growing in popularity across the industry, and that drove the company’s […]
We’ll add more market news briefs throughout the day. Check back to read the latest. Most recent market news: Tuesday, April 4 Zillow Mortgage Rate Ticker The 30-year fixed mortgage rate on Zillow Mortgages is currently 3.84 percent, down 6 percentage points from this time last week. The 30-year fixed mortgage rate hovered between 3.94 […]
Stephen Shapiro started in apartment leasing when he arrived in L.A. from Philadelphia in the 1970s. Early on, he found a niche leasing property to celebrities including Al Pacino and Mick Jagger in Beverly Hills.Selling agents didn’t think it was worth their while to get into property leasing, so this space was all his.”Agents were […]
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