Please wait as we prepare your PDF file ....

Mission Chronicle Blog

Search Blog

our goal is to help you stay informed by providing timely and interesting articles.

5 ways to sell potential homebuyers on your fixer-upper

06/14/2017

Download PDF

As a real estate agent, you know that not every house is perfect. Each has its own quirks that make it ideal for the right homebuyers.

However, homes that may require some TLC (at the expense of the future homebuyer) can appear quite daunting. Regardless, fixer-uppers can be sold successfully.

Here are five quick tips to help you sell the fixer-uppers on your priority lists:

1. Highlight the attractive features

No matter how many repairs or coats of paint a home may require, there will always be some attractive features that you can highlight. Become familiar with the home’s positive points, whether it includes its unique history, solid structure or great living spaces.

Make these positive aspects prominent when showing off a fixer-upper to potential homebuyers, and they’re bound to pay more attention to them.

2. Help set the right price

It can be difficult to price a fixer-upper when you know that it needs a lot of work. Collaborate with your sellers to get a good estimate.

Look at both the flaws and the investments inside such as any beautiful hardwood floors, the potential to have a finished basement or the amount of land the house is situated on.

3. Suggest that the owners make the house shine

Even if the home needs renovations, a home placed on the market should be in its best condition.

Suggest that the sellers keep up with the front yard, declutter their rooms and scrub the kitchen, bathroom and windows regularly.

Getting rid of unnecessary furniture by placing it in a storage facility can also help stage the home to look its best.

4. Be upfront and honest about flaws

More than likely, the fixer-upper will undergo a home inspection before the sale is completed.

Be upfront with potential homebuyers regarding the flaws that the fixer-upper has or the repairs that it may need. Disclose these issues now before they arise during the inspection.

5. Use powerful descriptive words in the listing

Yes, how you word the listing for the fixer-upper can truly influence a potential homebuyer to see the diamond in the rough!

Avoid words such as “must-sell,” “value,” “motivated sellers” and “vacant.”

Instead, use stronger words such as “beautiful,” “landscaping,” “curb appeal,” “granite,” “gourmet” and “maple” within the listing — while of course staying truthful to the home’s offerings. You’d be surprised how effective your words can be!

It may be more difficult to sell a fixer-upper, but it certainly isn’t impossible. After all, countless fixer-uppers are sold each day.

Just follow these five tips, show off the home’s potential to interested homebuyers and encourage them to see your vision. It might be the home of their dreams, they just need help using their imagination!

Mike Pulley is a renovation aficionado at Home Buy Design. You can follow him on Facebook or Instagram.

Source: click here

Read More

INSPIRED, INTELLIGENT, INSIGHTFULL

STAY INFORMED WITH TIMELY AND INTERESTING ARTICLES FROM OUR BLOG, MISSION CHRONICLE. OUR ASPIRATION IS TO PROVIDE REALTORS AND OTHER REAL ESTATE INDUSTRY PROFESSIONALS WITH EXCEPTIONAL RESOURCES AND SHARE OUR KNOWLEDGE TO PROPEL YOU TO YOUR GOALS.

  • The 8 mistakes to avoid when designing a virtual home tour

    Now more than ever, virtual home tours are an invaluable asset for agents looking to educate and ins...

  • Real Grader helps keep agents’ online reputation on track

    Have suggestions for products that you’d like to see reviewed by our real estate technology ex...

  • ClosingLock aims to lock down wire fraud

    Have suggestions for products that you’d like to see reviewed by our real estate technology ex...

  • The top 3 priorities buyers place alongside location

    The past year has brought unparalleled attention to luxury properties in suburban and vacation marke...

  • CoreLogic launches consumer search with OneHome

    Have suggestions for products that you’d like to see reviewed by our real estate technology ex...

  • What you need to know about 2020’s accelerated luxury market

    It’s safe to say that this year has not been the one we expected. In March, it was anybody’s gue...

  • Up your social media look with Feed Appeal

    Have suggestions for products that you’d like to see reviewed by our real estate technology ex...

  • From video to VR: why VR home tours are a must-have

    This has been a year of challenges and transformation for all industries, and the luxury real estate...

  • ReferMe IQ uses old business to earn you new business

    Have suggestions for products that you’d like to see reviewed by our real estate technology ex...

  • How urban buyers are creating space and redefining how they live

    We’ve all experienced the shift this year: luxury buyers opting for spacious homes in the suburbs ...

December 2020
Mon Tue Wed Thu Fri Sat Sun
 123456
78910111213
14151617181920
21222324252627
28293031  

  • Polls

    What information you are looking for?

    View Results

    Loading ... Loading ...
  • Last month Results

    How Is My Site?

    • Good (100%, 3 Votes)
    • Excellent (0%, 0 Votes)
    • Bad (0%, 0 Votes)
    • Can Be Improved (0%, 0 Votes)
    • No Comments (0%, 0 Votes)

    Total Voters: 3

    Vote

    Loading ... Loading ...