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WATCH: How to develop your brand’s point of view

Jessica Swesey, partner and chief marketer at 1000watt, took the Inman Connect Las Vegas audience through a set of exercises that challenged the crowd to think deeply about what makes their brands unique. Source: click here

Lone Wolf partners with Updater to offer relocation services

The integration will allow agents who use Lone Wolf’s transaction management tools to offer Updater’s services. Source: click here

Are brokerages keeping up with homebuyers’ online habits?

According to the National Association of Realtors Real Estate in a Digital Age report, 46 percent of all real estate brokerages say “keeping up with technology” will be their biggest challenge in the near future. Source: click here

Nature-inspired green is Behr’s color of the year

If you’re trying to decide on a living room color, go “Back To Nature.” That’s the name of the color that paint company Behr selected for its 2020 Color of the Year. The S340-4 shade is a light, yellowish green reminiscent of fields and meadows — and you’re going to see it everywhere next year, […]

Amazon dives into home sales with new $105K property

Months after a $7,000, do-it-yourself tiny home sold out within hours, Amazon is now hawking a 774-square-foot home on its website with a $105,000 price tag. The latest offering is a three-bedroom, two-bathroom home. Titled “The Cliff” and manufactured by Estonian wooden structure distributor Q-haus, the property, which boasts an open kitchen, dining room and […]

Staging a new listing? Explore the latest fall design trends

Whether you’re helping sellers stage their home for fall buyers or just want to update a space, Interior Marketing Group Staging Director Christina Slater has all of the best tips for a seasonal makeover. Source: click here

Too much noise on social media? 5 simple steps for cleaning it up

Cut through the noise and drama online with focused, clear messaging aimed at your ideal clients. When you do your best to rise above it and truly come from a place of contribution, you become more trusted and remembered when the need for your services shows up. Source: click here

‘Work-life balance is attainable’ And other misnomers that make life miserable

Free yourself from misery by realizing how some common work-life maxims are really just myths that we need to either ignore or redefine. Source: click here

Create a strong network to be a stronger real estate agent

Luxury markets tend to be niche, and that means the number of agents who understand exactly what your clients are looking for is small. Jameson Sotheby’s International Realty agent Debbie Maue knows that staying connected with other real estate professionals is vital to delivering the insightful, responsive service that luxury clients expect. “The whole point […]

Why (and how) to quit managing time and start managing choices

A real estate sales career doesn’t fit nicely into a 5-day a week, 9-to-5 schedule. After all, real estate agents are entrepreneurs whose living depends on making the most of their time, regardless of what time (or day) it might be. This doesn’t mean, however, that real estate has to be a 24/7 calling; it […]

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