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Buy and build with Welcome Homes’ online new construction platform

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Welcome Homes is tech-forward home developer with a 3D rendering solution for home selection and transaction facilitation. Platforms: Browser, mobile responsive Ideal for: Buyer agents, agents who specialize in new construction Top selling points: Simple, consumer-app […]

Managing buyer expectations in a seller’s market

I began my real estate career in 2000. And if you had told me then about the luxury market we have today, I wouldn’t have believed you. But now, 21 years later, we’re in a situation unlike anything we’ve seen. To call it rapid would be an understatement. Demand continuously surpasses supply, with listings lasting […]

MailMatic wants to be in your 2021 marketing plans

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. MailMatic is a direct mail service for real estate agents. Platforms: Browser Ideal for: All agents and teams Top selling points: Longstanding direct mail company Different collateral every month High-touch personal service Flexible mailing list demographics […]

Inman Tech Review: JetClosing is fueling mobile adoption of digital title and escrow

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. JetClosing is a mobile-first title and escrow app. Platforms: iOS, Android, browser Ideal for: Homebuyers and all agents Top selling points: JetScore closing probability meter Intuitive understanding of deal flow Fast, transparent user experience Delineation of […]

Meet the new urban buyer

New Yorkers have a knack for spotting trends—and so do luxury real estate agents. When I am asked by my clients and colleagues if I’ve noticed a new category of buyers emerging in today’s unprecedented urban market, I am happy to tell them that there is. This category isn’t a demographic. The new urban buyer […]

Versatile online marketing solution HighNote brings it all together

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. HighNote is an online marketing presentation software for real estate agents. Platforms: Browser, mobile-responsive Ideal for: All tech-forward agents, teams and brokerages Top selling points: All marketing material in one place. Highly flexible/versatile use cases. Frictionless […]

Change agents: How my former career made me a great real estate agent

Real estate is a specialized field of work, and not every agent takes the most direct path to find their niche. Here, three agents share their stories from before they became luxury real estate experts, and describe how these unique trajectories have helped them serve their clients with confidence. A high-flying attorney lands in a […]

Zentap addresses all your Facebook needs in one place

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Zentap is a social media content creation and management solution for real estate agents. Platforms: Browser Ideal for: All agents needing social media marketing assistance, new agents Top selling points: Wide array of content types Localized […]

Why industrial interiors are making waves with buyers

Industrial interior design has long been beloved by luxury homeowners. Modern and open, characterized by the use of wood, metals, and exposed building materials, these spaces bring together many popular trends while keeping clutter and maintenance to a minimum. It’s little wonder that interest in them has peaked: luxury homebuyers are seeking properties that inspire […]

The top 5 common anxieties for first-time homebuyers

In many markets today, homes are being snapped up almost as soon as they’re listed—and a large percentage of those buyers are entering the market for the first time. Here at Pacific Sotheby’s International Realty, not only do we see these trends, we’ve identified some key sources of anxiety that most new home buyers have […]

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