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REAL ESTATE

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Keeping It Real: Why you have to take control

On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer talks through the importance of surrendering.  Source: click here

Compass sends ‘pre-litigation letter’ to Bright MLS over pocket listing policy

Amid a heated industrywide debate over off-market listings, Compass this week sent a “pre-litigation letter” to Bright MLS threatening legal action over the multiple listing service’s new pocket listing policy. Source: click here

Pocket listings are bad for consumers — period

The MLS functions because of bilateral cooperation and compensation. You have to “pay to play,” and you pay by providing your listings. You can’t just take from the MLS without giving back. Source: click here

The top 3 lead generation sources for agents

Outside of your sphere, how are you getting and converting new leads? Here are a number of ways that agents and brokers are finding those all-important new connections. Source: click here

Boo! What are you afraid of? Agents sound off

From market movements to marketing strategies, everyone’s scared of something. Check out our list of what real estate agents around the country are afraid of this spooky season, and hop in the comments to tell us what strategies you’ve found to counter these common fears. Source: click here

Pulse: How do you overcome ‘I have a friend in the business’?

Real estate agents handle countless objections from clients and prospects in their daily course of business. We want to hear yours! Take this one-question survey to share your top strategies with the masses in our weekly column. We’ll compile a list of the top responses and post them on Inman next Tuesday. Email Inman Source: […]

Smart-home tech for agents: Lutron smart dimmers vs. Philips Hue lighting system

In this weekly column, hosts Brandon Doyle and Colton Pratt walk through smart-home products and showcase their capabilities while reviewing pros and cons. This week, they’ll talk about smart dimmers versus lighting systems. Source: click here

Oliver Space, a furnishing rental startup backed by Opendoor’s CEO, nabs $7M

Oliver Space aims to help people avoid the time and upfront costs of trips to retailers. Source: click here

8 real estate myths that need to be busted for good

What consumers think they know about the real estate industry creates false perceptions of a profession that is often surrounded by damaging assumptions. Make it your mission to debunk these consumer-held falsehoods. Source: click here

Sotheby’s takes staging to new dimension with latest partnership

Through a new partnership with spatial computing company Magic Leap, Sotheby’s can offer buyers an on-the-spot virtual reality experience. Source: click here

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