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Build client relationships one unexpected detail at a time

When you’re selling high-end homes and delivering luxury service, it may be the little details that matter most. And while these details can be tangible gifts or aesthetic touches, they don’t have to be: it can be enough just to connect with clients through sincere, authentic interactions. For Ingrid Hart, sales associate at Prominent Properties […]

Put yourself on the (Google) map!

What do these things have in common: your car, your next open house, your latest closing, the listing your buyers just fell in love with? Heck, probably the grocery store, too. If you’re a real estate agent, you’re likely spending more time in these places than your actual office. Sure, you’ll come in for a […]

Zillow CMO: ‘We need to change the way we work together’

Aimee Johnson, Zillow’s chief marketing officer, says the real estate journey isn’t linear and the industry needs to work together to make it more joyful for consumers. Source: click here

Zillow president: ‘Change is going to be driven by consumers’

Greg Schwartz, president of media and marketplaces at Zillow, highlighted three critical changes the industry must make to service customers better. Source: click here

New report slams agents for lack of transparency around commissions

The Consumer Federation of America has released another scathing report about the real estate industry, this time focusing on an alleged lack of transparency regarding agent commissions and commission splits. Released on Monday, the report is based on a survey of 2,000 Americans, as well as conversations with 200 agents located in 20 metros and […]

‘It’s 2 women running the show’: TV’s ‘Mountain Mamas’ speak out

On the HGTV series, Trecie Wheat Hughes and Jackie Wickens help buyers see potential in Montana properties. In real life, they recently jumped to Coldwell Banker. Source: click here

WATCH: How new-money buyers are changing the luxury landscape

At Luxury Connect, top luxury agents discussed how the latest crop of tech millionaires is transforming the luxury real estate market, and what it takes to work with them successfully. Source: click here

Trump Organization contemplates selling Washington hotel

Amid ethics complaints and accusations of unfair profit, the Trump Organization announced that it is considering selling the leasing rights to its Washington, D.C. hotel. The luxury hotel is located in a 121-year-old Old Post Office Pavilion building and is just a 15-minute walk from the White House. The Trump Organization does not own the […]

Austin MLS comes out against NAR’s proposed pocket listing rule

The Austin Board of Realtors, which includes over 13,000 members in central Texas and operates its own multiple listing service, has come out against a proposed pocket listing ban and suggested that as currently envisioned the proposal is “not pro-consumer.” Source: click here

Millennials are 13 times more likely to buy a haunted house

Millennials are 13 times more likely than baby boomers to purchase a haunted house, according to a survey of 1,000 Americans released by Clever Real Estate. Although millennials are more likely to believe in the supernatural, the brokerage says that’s not the reason why this generation is willing to share their space with a ghost […]

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