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Build client relationships one unexpected detail at a time

When you’re selling high-end homes and delivering luxury service, it may be the little details that matter most. And while these details can be tangible gifts or aesthetic touches, they don’t have to be: it can be enough just to connect with clients through sincere, authentic interactions. For Ingrid Hart, sales associate at Prominent Properties […]

Put yourself on the (Google) map!

What do these things have in common: your car, your next open house, your latest closing, the listing your buyers just fell in love with? Heck, probably the grocery store, too. If you’re a real estate agent, you’re likely spending more time in these places than your actual office. Sure, you’ll come in for a […]

WATCH: How new-money buyers are changing the luxury landscape

At Luxury Connect, top luxury agents discussed how the latest crop of tech millionaires is transforming the luxury real estate market, and what it takes to work with them successfully. Source: click here

Trump Organization contemplates selling Washington hotel

Amid ethics complaints and accusations of unfair profit, the Trump Organization announced that it is considering selling the leasing rights to its Washington, D.C. hotel. The luxury hotel is located in a 121-year-old Old Post Office Pavilion building and is just a 15-minute walk from the White House. The Trump Organization does not own the […]

Austin MLS comes out against NAR’s proposed pocket listing rule

The Austin Board of Realtors, which includes over 13,000 members in central Texas and operates its own multiple listing service, has come out against a proposed pocket listing ban and suggested that as currently envisioned the proposal is “not pro-consumer.” Source: click here

Millennials are 13 times more likely to buy a haunted house

Millennials are 13 times more likely than baby boomers to purchase a haunted house, according to a survey of 1,000 Americans released by Clever Real Estate. Although millennials are more likely to believe in the supernatural, the brokerage says that’s not the reason why this generation is willing to share their space with a ghost […]

Connect: How a rookie made $100K in 12 months

How do you go from making no money to earning a six-figure-plus gross commission income in 12 months — without using online leads or referrals? Meet Joe Hartsell, who talked about how he did it with Katie Maxwell on stage at Inman Connect New York. Create your own success story at Inman Connect New York […]

Realogy teams with AARP to launch reward platform for seniors

The new cash-back rewards platform is another way for the company to generate leads for its agents. Source: click here

A vendor’s roadmap to reach agents and brokers

Here on Inman.com, top real estate professionals find guidance and best practices to reach their target market. One of the evergreen precepts of a smart marketing strategy is to take a multi-channel approach, adjusting the message and the means to fit the channel. The same is true for vendors who offer solutions and products for […]

‘We’re not flipping’: Zillow CEO reveals impetus behind his iBuyer

“If anyone thinks Zillow is doing Zillow Offers to make money on home price appreciation, they’re wrong,” Rich Barton told the audience at Zillow’s Unlock event Monday. Source: click here

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