U.K. hybrid brokerage Purplebricks launched in the Los Angeles area today, marking its official U.S. debut. The renegade’s expansion from across the pond draws on more than $60 million raised in a special stock offering. Purplebricks will begin its run in the Golden State by diagnosing Californians with “real misery,” a condition for those who think […]
Capture and convert real estate leads with the industry’s most effective and efficient form of marketing: online reviews. Internet marketing expert Evans Putman recently discussed how to tap into the power of positive reviews on a podcast interview with Pat Hiban. Read on for Putman’s suggestions on getting and utilizing online reviews for lead generation […]
As of Sept. 1, Fannie Mae and Freddie Mac will no longer require appraisals on many of the loans that they buy. Because the two GSEs (government-sponsored enterprise) buy about half the mortgages originated in America, this is big news that will make buying a home easier and less expensive. Many real estate agents consider appraisals to […]
People believe that it is the camera that takes the pictures, but that isn’t at all how it works. The photographer uses the camera to capture an image. It all starts with our eyes, which are far superior to any camera that has ever been invented. I find that I take the best pictures when […]
With the current $6.7 billion legal cannabis market expected to grow at 27 percent compound annual growth rate over the next five years, the largest horticultural Green Rush since the Dutch went wild over tulips back in the 1630s, is now spawning an all-out land grab for American real estate. What’s driving the boom? Coincidentally, […]
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Sweepbright is a listing marketing and lead cultivation app. Platforms: iOS; Browser web companion app Ideal for: Agents in tight, fast-moving markets; boutique independents, tech-driven offices. Top selling points Superb interface Internet data exchange (IDX) connection […]
Do you know how to find your dream clients? Chris Haddon and Jason Balin delve into this topic with more info on each step — plus a helpful tip about utilizing DISC personality tests on yourself and the those you consider to be your dream clients. The way to start is to identify exactly who your ideal […]
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