Attom Data Solutions, the curator of the nation’s largest fused property database, announced that MLS analytics provided by Clear Capital will now be available for licensing to Attom clients.
“Attom selected Clear Capital for this partnership because its best-of-breed MLS solution stood head and shoulders above other options,” said Rob Barber, CEO at Attom Data Solutions, in a press release.
“Thanks to its relationships with local independent brokers and valuation experts in all markets, Clear Capital has established connections with MLS boards across the country, uniquely positioning it to build a national MLS analytics program. By adding Clear Capital’s MLS solution, Attom can now provide its customers with the most comprehensive and compliant coverage available in the marketplace.”
“Clear Capital’s 15 years of strong relationships with tens of thousands of real estate brokers, agents and appraisers have allowed it to build an unrivaled analytics program leveraging MLS data that will help advance that mission,” added Clear Capital Analytics Chief Revenue Officer Russ Johnson.What will users get?
The Clear Capital MLS program provides Attom users with analytics on specific properties that are refreshed with 15 minutes to an hour and cover 85 percent of the United States. Johnson says the analytics are automatic valuations generated and backed by MLS data, such as a property’s characteristic details.
More specifically, Johnson says the analytics and automated valuations are the result of the “tens of thousands” of brokers, agents and appraisers who use Clear Capital’s valuation clearinghouse platform to connect to their licensed content from MLSs.
“[Those connections] produce and deliver the analytics and automated valuations to the financial institutions that order them, much like the workflow for normal valuation products,” he added.
Attom says Clear Capital’s analytics is a perfect addition to its fused property database, which refers to the process of taking raw data from hundreds of sources and fusing them into the company’s Attom Data Warehouse — a national property database that blends property tax, deed, mortgage, foreclosure, environmental risk, natural and health hazard, neighborhood characteristics and other property characteristic data for more than 150 million properties nationwide.
Attom Chief Operating Officer Richard Lombardi says each property’s profile within the database has information coming from more than 400 data sources.
Lombardi says he and the Attom team believe the new analytics feature will be most helpful to data analytics, marketing solutions, and title companies, modelers, software providers that service lenders, insurance service providers, lenders and retailers who want to create derivative products or simply want to simplify the data matching process.
“Clients can use the MLS analytics for many different purposes, including the ability to create derivative products fueled by Clear Capital MLS analytics and Attom Data deliveries,” said Lombardi.
“Furthermore, clients benefits from working with Attom as both the MLS analytics and Attom data are matched by a single Attom ID that is returned to the client with every record. As a result, Attom Data Solutions clients do not have to go through the process of matching the data together, as it is already done for them.”
Moreover, Johnson says Clear Capital’s MLS analytics paired with Attom’s data can be used to streamline and increase the accuracy of the lending and appraisal process.
“By having deeper analytical insight to a property, especially based on MLS information, lenders and financial institutions can make better decisions and approve more loans, quickly,” he said. “This will reduce the amount of times an appraisal, or lack of information, kills the deal.”
The licensing of the analytics comes from Attom and Clear Capital, says Lombardi, and the delivery of the product will be “flexible and customizable” for each client. The pricing scale is flexible as well and depends on a number of factors that include, but are not limited to, end users permitted uses, geo coverage and how many fields the client needs.
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