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Broker uses espionage tropes, animated postcards and more in memorable listing videos

07/19/2017

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Lyons, Colorado, is a town about an hour northwest of Denver and about half an hour outside of Boulder — which makes it an ideal place to buy a home for anyone who works in the big city but wants to “get away from it all” every day. So when real estate broker Laura Levy landed a listing in Stone Canyon — a quiet enclave within Lyons — she wanted to capture the feeling of escaping the pressures of everyday life in her listing video. “I wanted to do something that felt a little bit like a commercial and a little bit like a movie trailer,” she said, “representing the best points of the property without being obvious by stating all the specs. I wanted to convey a feeling about the property.” ‘Top Secret in Stone Canyon’ The result is “Top Secret in Stone Canyon,” a listing video that tells the story of a husband leaving for a grueling day of getting his identity compromised and hand-to-hand combat with another spy at the “office” while his wife spends her day working at home. …

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