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4 simple business boosters you should implement today

Reposted with permission from Rachael Hite.  It is a pleasure to work with so many talented people in our industry every week. The passions that the majority of real estate agents have for helping people find happiness in homeownership inspires me to keep writing. Our work is seasonal, regional and impacted by the ebbs and […]

Business checkup: Are you on track for your 2017 goals?

Reposted with permission from Matt Bonnelli. Wow, 2017 is just flying by! Now that we are halfway through the year, it’s time to take a quick moment to check in on the business. Remember that success plan you put together at the end of 2016? Take it out, and see if you are on track. If you […]

Direct mail isn’t dead – Learn the why and how to help your brokerage

Save My Spot Everything seems to be moving online these days. More and more people are getting information and offers from mobile devices. Does this mean direct mail is dead? If you said yes, think again! This webinar will show you how to best utilize direct mail strategies for real estate using Xpressdocs. Key Takeaways: […]

Cold calling: How to use your understanding of DISC profiles to connect

Earlier today, I was getting ready to update a few social media posts, and I came across a video ad titled “Cold calling is dead.” What caught my eye was the 20-something real estate agent who was proposing that you don’t need to cold call to build a pipeline or make contact. The magic pill […]

Crazy Sh*t In Real Estate: 2 buyers, 1 home

Reposted with permission — show notes and credits here. Having multiple customers at one time is part of the job in real estate — but how about when you have two customers ready to make an offer on the same house? This is when things can get tricky, but not too tricky for guest Missi Howell. […]

Should you use a buyer-broker agreement?

If you’re a buyer’s agent, should you use a buyer-broker agreement? Peter Lorimer of PLG Estates talks about what this is and if it’s appropriate to use. I’ve been fortunate in that I’ve worked with quality clientele who’ve been loyal to me. This is in large part because I’ve asked for their loyalty. However, there’s […]

Nextdoor rolling out agent ads, property listings

Nextdoor, a social network that covers more than 100,000 U.S. neighborhoods, is rolling out a listing search tool and allowing agents to buy ads on the site in a handful of markets. The new features will offer yet another pay-to-play pathway for real estate agents to new business and mark the latest push by a […]

Agent puts a twist on ‘Mean Tweets’ and ‘Bad Yelp Reviews’

Social media is the perfect medium for sharing information, exchanging meaningful dialogue and circulating a little self-promotion. The last of these three activities can be difficult to master; how can you break through the noise, be original, be relatable and properly toe the line between admirable confidence and downright arrogance? Some social media influencers turned to […]

Employee death prompts ‘Drive Focused’ campaign at NorthstarMLS

A year ago, MLS administrator Hubert “Hugh” Skanes-Cady died after a distracted driver rear-ended him while he was stopped on his motorcycle at a highway construction zone. He was 57. Hugh Skanes-Cady In his honor, Skanes-Cady’s employer, Minneapolis-based NorthstarMLS, created the “Drive Focused” campaign to bring attention to an issue that doesn’t always spring to […]

3 tips to sell homes faster — and for a higher price

Like many other industries, real estate is driven by the cardinal rule of the market: Buy low, sell high. We all know this. And lately there are a few ways to give your sales an extra edge that stands out and helps you sell homes faster. The first method involves advertising the smart features of […]

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