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Connect the ICSF Sessions: Learn how to delight clients at the Marketing Track

06/14/2018

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How can agents, tech companies and brokerages all move Faster, Better, Together? Learn how this July at Inman Connect San FranciscoBuy your ticket here, and remember that Select members get a $100 discount. Thinking of bringing your team? There are special onsite perks and discounts when you buy those tickets together too. Just contact us to find out more.

Here’s a harsh truth: You can have the best real estate company in the world, offering unparalleled convenience and delighting your clients left and right. But if you don’t know how to market that business, you won’t be in business at all for very long. Marketing is the art of telling customers (and business partners) that you exist and that you’re awesome, and it’s a critical piece of making your real estate business successful.

Whether you’re brand new to the world of marketing or you’ve been around long enough to remember spending lots of money on newspaper ads, there’s something for you to learn at the Marketing Track at Inman Connect San Francisco, part of the week-long programming and events taking place July 17 through 20 at the Hilton San Francisco Union Square.

Marketing experts Katie Lance and Cara Whitley (the chief marketing officer at Century 21, which revealed a compelling rebrand this year) will talk about how to identify your marketing objectives and structure a strategy that has the best chance of meeting those goals. Laura Monroe and Molly McKinley, who have headed marketing teams for some of the top real estate tech products and brokerages around, will discuss the state of real estate marketing and how you can best position yourself to stand out from the crowd. Real estate agents with killer marketing strategies will take sides on whether it’s better to work digitally or face-to-face — or some combination of both — and you’ll also hear crowdsourced marketing ideas and inspiration to take home with you.

Where else can you find this much rich, actionable real estate marketing content in one afternoon? Nowhere except Inman Connect San Francisco — so make sure you’re there and ready to learn.

3 brokerage strategies to boost workplace diversity and inclusion Harvest better ideas, reduce turnover and become a community leader READ MORE

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Thinking of getting your product in front of thousands of real estate professionals at Connect? We can make that happen for you. For sponsorship opportunities please reach out to sales@inman.com for more information.

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