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Top-producing broker spends $50k per month on marketing

01/10/2018

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Minnesota associate broker-owner Chad Schwendeman’s secret sauce is twofold: spend big on marketing, and invest in associated services — such as property management and title — to give clients a better experience. For the past two of his four years at Exit Realty, a real estate franchisor with offices across the country, Schwendeman has won Exit’s Tri-Real-A-Thon Award, known as the “Iron Man of Exit” for excellence in taking listings, closing transactions and growing his brokerage through introducing others to the company (at Exit, agents can earn a recruiting bonus). His real estate sales team, The Chad Schwendeman Group, based in Baxter, Minnesota, and serving the Brainerd Lakes area, was recognized as the top Exit Realty team in North America while his brokerage, Exit Lakes Realty Premier, ranked as the third-largest grossing office for brokerages with a single location. In 2017, his team booked $134 million in sales and over 600 transactions. The brokerage current…

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