One of my favorite things to view on social media is bad MLS photos. You know the kind of thing — strange photos of corners or doorways with no context, closeups of appliances for no apparent reason, photos of filthy or falling down rooms. “Who would ever take that picture, much less post it?” I […]
Most real estate agents believe that fix-and-flip investing is too risky: the long holding times, all the things that can go wrong, budgets overruns, etc. And then there’s the hassle of getting someone to manage the project, dealing with contractors and finding the funds to buy the property. But is investing really as risky as […]
IoT, or the “Internet of Things,” is bringing some amazing trends to pass. The platform involves connected devices of all kinds. A great example of this is smart home technology. As a real estate agent, you might think this technology is beyond your needs. Not only that, you might think there’s little to no use […]
Are you getting the most out of your social media? Chances are, probably not. Which platforms are now considered dead, and which platform should you take advantage of? Snapchat is the best way to connect with millennials Your first step on social media is to be your authentic self — talk about the things you care […]
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. WikiRealty is a platform for agents to share local expertise and promote services. Platforms: Browser-based; mobile-optimized Ideal for: Agents and teams looking to expand online presence; new agents focused on web-based leads Top selling points Visually […]
Brian Holt Realtor Brian Holt recently signed a listing agreement, standard but for one minor detail: the absent commission rate. Rather than stipulate a fee, the contract stated that his client, Damian Romano, would pay Holt whatever he wanted. Holt stood to earn little, or even nothing, if he let down Romano. Instead, he’s been […]
The California Association of Realtors (CAR) has been hunting for an “affordable and accessible agent-centric 3D tour software” for its members. Now, it’s found a winner. CAR has announced a partnership with immoviewer to help its members “easily create virtual property tours and boost their business.” The deal underscores the momentum of 3-D real estate marketing. Real estate agents can […]
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