DENVER — Co-marketing agreements can help agents, brokers, and teams reach a larger audience of prospective buyers. But when forming such an agreement with a settlement service, it’s not enough for the parties involved to know what’s in RESPA (the Real Estate Settlement Procedures Act), a 44-year-old law designed to keep settlement services honest for […]
AUSTIN — It was too early for champagne, but the Council of Multiple Listing Services kicked off its annual conference in a celebratory mood this morning. Amid accelerating MLS consolidations, a new emphasis on the essential role of the MLS in everyday real estate transactions, and a commitment to meeting change head-on, CMLS CEO Denee […]
DENVER — “OK, people: Do not run your businesses based on videos made by mortgage brokers,” advised Brian Levy, an attorney at Kattan & Temple, at the RESPRO (Real Estate Settlement Services Providers Council) meeting today. Levy was referring to panicked phone calls he received earlier this year when his clients saw a video that two […]
SAVE MY SPOT offrs.com works with thousands of agents across the country to drive seller leads using a smart data, automated marketing, and innovative campaigns. This webinar explores 10 real world examples of how offrs.com has helped agents consistently generate listings and leads through: Call-to-action and online lead-capture optimization Referral and listing generation through automated […]
Watch Zillow Group COO Amy Bohutinsky and Brad Inman discuss how Zillow Instant Offers is changing the game for homesellers and Zillow’s plans for the future…. Source: click here
U.K. hybrid brokerage Purplebricks launched in the Los Angeles area today, marking its official U.S. debut. The renegade’s expansion from across the pond draws on more than $60 million raised in a special stock offering. Purplebricks will begin its run in the Golden State by diagnosing Californians with “real misery,” a condition for those who think […]
Jaime Casap AUSTIN — Jaime Casap, chief education evangelist for Google, held out his iPhone. That hardware has revolutionized the real estate world and many will no doubt plunk down a cool grand to nab the latest version. But to a kid that’s never known anything different, the iPhone is just the beginning. The iPhone is Generation […]
Capture and convert real estate leads with the industry’s most effective and efficient form of marketing: online reviews. Internet marketing expert Evans Putman recently discussed how to tap into the power of positive reviews on a podcast interview with Pat Hiban. Read on for Putman’s suggestions on getting and utilizing online reviews for lead generation […]
As of Sept. 1, Fannie Mae and Freddie Mac will no longer require appraisals on many of the loans that they buy. Because the two GSEs (government-sponsored enterprise) buy about half the mortgages originated in America, this is big news that will make buying a home easier and less expensive. Many real estate agents consider appraisals to […]
People believe that it is the camera that takes the pictures, but that isn’t at all how it works. The photographer uses the camera to capture an image. It all starts with our eyes, which are far superior to any camera that has ever been invented. I find that I take the best pictures when […]
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