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Enter to win a $1.3M home for just $19 and an essay

A Canadian woman is holding a contest for her $1.3 million home for the bargain-basement price of $19 and an essay. Alberta resident Alla Wagner decided to move out of her $1.3 million family home due to declining health. But after failing to sell it the traditional way, she organized a “Write A Letter, Win A […]

Market worries are keeping homeowners from selling

Beyond boosting new home construction, housing experts have often said encouraging more homeowners to become sellers is key to solving the inventory crisis. But a new report released by Lending Tree on Thursday shows that owners, especially those in the Northeast, are staying put due to fears about another financial crisis, reduced labor market mobility, […]

LionDesk’s suite of tools now available to CRMLS members

As part of the ongoing effort to serve its 96,000 members, California Regional MLS (CRMLS), the nation’s largest MLS, has established a relationship with LionDesk, a popular customer relationship platform for real estate agents. Source: click here

RE/MAX partnership gives agents discounts on really fancy cards

It’s a question agents everywhere struggle with: How do you make sure you stay on clients’ minds over time without pestering or annoying them? Now, a new partnership offers a novel answer: Send those clients really fancy pop-up cards that they’ll hold onto and display around their homes. The partnership, announced this week, brings together […]

3 tweaks that’ll boost your brand in a saturated market

As a real estate agent, you must distinguish yourself from others and show prospects exactly why they should choose you over another agent. This can be a challenge, but it’s definitely not impossible — and here’s how to do it by tweaking three things you already have: your job title, your services and your influence. […]

The 7 deadly sins of real estate brand building

Have you committed one of these seven deadly sins? Real estate branding experts Tonya Eberhart and Michael Carr of BrandFace discuss these mistakes so that you can avoid committing them while building your brand. Source: click here

How to recover and reinvest after an earthquake

Nick Giovacchini of San Francisco-based real estate investment firm AlphaFlow and Stuart Ryland of Sedgwick Claims Management discuss the impacts and coverage associated with earthquakes and how real estate professionals can better advise and assist clients before and after these disasters. Source: click here

5 things to remember when working with LGBT clients

Homeownership rates among LGBTs are only at 49 percent compared to the overall 64 percent. To get to a point of equality, the Realtor community will need to continue to be inclusionary and welcoming. Here are some helpful hints when working with LGBT clients. Source: click here

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