Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. TextoAd is a text message marketing platform for listings and lead generation. Platforms: Browser; mobile optimized Ideal for: All agents, teams and brokerages Top selling points Direct link to multiple listing service (MLS) listings Multiple phone number availability Easy setup Brokers can assign numbers to agents Top concerns It’s lacking links to customer relationship management software (CRMs) and other web-based marketing and lead capture tools common among today’s agents and brokers. What you should know TextoAd goes a couple of steps beyond sign-based auto response by linking directly to an agent’s MLS account for easy account administration and by including the capacity to continue to market to prospects who texted about a listing. Regional numbers are available to be put on signs and literature; or if the account is managed by a broke…
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